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Principles of Marketing with CD: United States Edition - Hardcover

 
9780130404404: Principles of Marketing with CD: United States Edition

Synopsis

For courses in Principles of Marketing.

This best seller takes a practical, managerial approach to marketing. It provides a rich array of practical examples and applications to show the major decisions that marketing managers face in their day to day jobs. Readers are shown not only to anticipate changes, but also what effects changes will bring. In short, this book is your portal to the new world of marketing.

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  • PublisherPrentice Hall
  • Publication date1731
  • ISBN 10 0130404403
  • ISBN 13 9780130404404
  • BindingHardcover
  • LanguageEnglish
  • Number of pages785

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Kotler, Philip; Armstrong, Gary
Published by Prentice Hall, 2000
ISBN 10: 0130404403 ISBN 13: 9780130404404
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Condition: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00051099768

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Kotler, Philip; Armstrong, Gary
Published by Prentice Hall, 2000
ISBN 10: 0130404403 ISBN 13: 9780130404404
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Hardcover. Condition: Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less 4.36. Seller Inventory # G0130404403I5N00

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Armstrong, Gary, Kotler, Philip
Published by Prentice Hall PTR, 2000
ISBN 10: 0130404403 ISBN 13: 9780130404404
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Seller: Better World Books: West, Reno, NV, U.S.A.

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Condition: Good. 9th. Used book that is in clean, average condition without any missing pages. Seller Inventory # 275945-6

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Kotler, Philip, Armstrong, Gary
Published by Prentice Hall, 2000
ISBN 10: 0130404403 ISBN 13: 9780130404404
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Seller: Wonder Book, Frederick, MD, U.S.A.

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Condition: Good. Good condition. With CD! 9th edition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. NOT AVAILABLE FOR SHIPMENT OUTSIDE OF THE UNITED STATES. Seller Inventory # Y10L-00913

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