Serving Internal and External Customers. This item is unavailable.
Language: English
Published by Prentice Hall PTR, 2003
- First Edition
- Softcover
- Used

Seller: Better World Books, Mishawaka, IN, U.S.A.Better World Books
AbeBooks seller since August 3, 2006
Condition: Used - Good
£ 5.65
Item description from seller
Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Seller Inventory # 274488-6
- Title
- Serving Internal and External Customers
- Author
- Swartzlander, Anne
- Publisher
- Prentice Hall PTR
- Publication year
- 2003
- Condition
- Good
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 013028341X
- ISBN 13
- 9780130283412
- Edition
- 1st.
- Item weight
- 1.301 pounds
- Dimensions
- N/A
For courses in Customer Service, Marketing Principles in two-year vocational/technical schools, and related classes in Business Education.
This unique text uses a model with customers at its center, integrating an organization's service philosophy and strategy, its systems, and its people-management policies that enable it to succeed in the 21st century business environment. With its comprehensive coverage of customer service communication “best practices,”Customer Service” provides innovative concepts and techniques appropriate for both experienced and entry-level customer service providers.
"Synopsis" may belong to another edition of this title.
About the Author
Anne Swartzlander brings to this title a range of professional and teaching experience. She brings decades of experience in management, business development, research, and retail sales.
Dr. Swartzlander has her Ph.D. from Ohio State University in Consumer Economics. She has taught at several major universities including the University of Georgia and the University of Tennessee. She was recently nominated for the American Marketing Association's Distinguished Marketing Professor award.
"About the title" may belong to another edition of this title.