Serving Internal and External Customers

Swartzlander, Anne

ISBN 10: 013028341X ISBN 13: 9780130283412
Published by Prentice Hall PTR, 2003
Used Soft cover

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Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 274488-6

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Synopsis:

For courses in Customer Service, Marketing Principles in two-year vocational/technical schools, and related classes in Business Education.

This unique text uses a model with customers at its center, integrating an organization's service philosophy and strategy, its systems, and its people-management policies that enable it to succeed in the 21st century business environment. With its comprehensive coverage of customer service communication “best practices,”Customer Service” provides innovative concepts and techniques appropriate for both experienced and entry-level customer service providers.

About the Author:

Anne Swartzlander brings to this title a range of professional and teaching experience. She brings decades of experience in management, business development, research, and retail sales.

Dr. Swartzlander has her Ph.D. from Ohio State University in Consumer Economics. She has taught at several major universities including the University of Georgia and the University of Tennessee. She was recently nominated for the American Marketing Association's Distinguished Marketing Professor award.

"About this title" may belong to another edition of this title.

Bibliographic Details

Title: Serving Internal and External Customers
Publisher: Prentice Hall PTR
Publication Date: 2003
Binding: Soft cover
Condition: Good
Edition: 1st.

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Anne Swartzlander
Published by Pearson College Div, 2003
ISBN 10: 013028341X ISBN 13: 9780130283412
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Condition: Good. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: SOME ] [ Writing: NONE ] [ Edition: first ] Publisher: Prentice Hall Pub Date: 8/15/2003 Binding: Paperback Pages: 304 first edition. Seller Inventory # 6877823

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Swartzlander, Anne, Ph.D.
Published by Pearson College Div, 2003
ISBN 10: 013028341X ISBN 13: 9780130283412
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Swartzlander, Anne, Ph.D.
Published by Pearson College Div, 2003
ISBN 10: 013028341X ISBN 13: 9780130283412
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Swartzlander, Anne, Ph.D.
Published by Pearson College Div (edition ), 2003
ISBN 10: 013028341X ISBN 13: 9780130283412
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Swartzlander, Anne, Ph.D.
Published by Pearson College Div, 2003
ISBN 10: 013028341X ISBN 13: 9780130283412
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Swartzlander, Anne, Ph.D.
Published by Pearson College Div, 2003
ISBN 10: 013028341X ISBN 13: 9780130283412
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