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Bibliographic Details

Title

Introduction to Business by OpenStax (hardcover version, full color)

Publisher

XanEdu Publishing Inc

Publication Date

2018

Language

English

ISBN 10

1947172549

ISBN 13

9781947172548

Binding

Hardcover

Edition

1st.

Condition

Good

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About this title

Synopsis

ABOUT THE BOOK: Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond.

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