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Add to basketPaperback or Softback. Condition: New. Salesforce B2C Solution Architect's Handbook - Second Edition: Leverage Salesforce to create scalable and cohesive business-to-consumer experiences 1.74. Book.
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Published by Packt Publishing Limited, 2024
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Published by Packt Publishing, Limited, 2021
ISBN 10: 1801817030 ISBN 13: 9781801817035
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Published by Packt Publishing Limited, 2021
ISBN 10: 1801817030 ISBN 13: 9781801817035
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Add to basketTaschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Design solutions across the Salesforce Customer 360 ecosystem with this definitive guide for Salesforce B2C solution architects, covering B2C Commerce, Service Cloud, Data Cloud, and Marketing CloudKey Features: Create a frictionless customer experience and a unified view of all touchpoints Avoid expensive rework by getting your architecture right the first time Use real-world scenarios and best practices to prepare for the B2C Solution Architect certification exam Purchase of the print or Kindle book includes a free PDF Elektronisches BuchBook Description:In today's competitive landscape, the ability to create a unified view of the customer and turn data into actionable insights is a game-changer for businesses. With Salesforce B2C Solution Architect's Handbook, you'll gain a deeper understanding of the integration options and products that help you deliver value for organizations.The book will guide you through the tools, techniques, and scenarios needed to confidently tackle the B2C Solution Architect exam. You'll start by building a robust understanding of each component within the Customer 360 ecosystem, diving into their capabilities, data models, and governance structures. As you progress, you'll explore the role of a B2C solution architect in planning critical requirements and implementation sequences to avoid costly reworks and unnecessary delays. You'll learn about the available options for integrating products with the Salesforce ecosystem and demonstrate best practices for data modeling across Salesforce products and beyond.By the end of this journey, you'll not only be prepared to ace the exam but also to excel as a Salesforce B2C Solution Architect, ready to shape the future of customer engagement.What You Will Learn: Explore key Customer 360 products and their integration options Choose the best integration architecture to unify data and experiences Plan for requirements, design choices, and implementation sequences Architect a single view of the customer to support service, marketing, and commerce Integrate Customer 360 solutions into a single-source-of-truth solution Orchestrate data and user flows to support functionality from multiple components Understand the capabilities and design considerations for Data Cloud Prepare for the B2C Solution Architect examWho this book is for:This book is for professionals in high-level job roles that heavily rely on Salesforce proficiency. It's primarily written for Salesforce technical architects, application/functional architects, integration architects, enterprise architects, and CTO teams looking to benefit from a deeper understanding of this platform. Before you get started, you should understand the fundamentals of data integration, APIs, and connected systems in general, along with knowledge of the basics of business-to-consumer (B2C) customer experiences.Table of Contents De-Mystifying Salesforce Supporting Your Customers with Service Cloud Direct-to-Consumer Selling with B2C Commerce Engaging Customers with Marketing Cloud Know Your Customer with Data Cloud (DC) Salesforce Ecosystem - Building a Complete Solution Role of a Solution Architect Integration Architecture Options Creating a 360° View of the Customer Customizing for Common Business Needs Enterprise Integration Strategies Exam Preparation Tools and Techniques Prerequisite Certifications Commerce and Integration Certification Scenarios.
Published by Packt Publishing Limited, 2021
ISBN 10: 1801817030 ISBN 13: 9781801817035
Language: English
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ISBN 10: 1801817030 ISBN 13: 9781801817035
Language: English
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Add to basketTaschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - The ultimate handbook for new and seasoned Salesforce B2C Solution Architects who want to design seamless B2C solutions across the Salesforce Customer 360 ecosystem - including B2C Commerce, Service Cloud, and Marketing CloudKey Features: Give your customers a frictionless experience by creating a unified view of all their interactions Get your architectural design right the first time and avoid costly reworks Prepare for the B2C Solution Architect exam and Salesforce certification with practical scenarios following Salesforce best practicesBook Description:There's a huge demand on the market for Salesforce professionals who can create a single view of the customer across the Salesforce Customer 360 platform and leverage data into actionable insights. With Salesforce B2C Solution Architect's Handbook, you'll gain a deeper understanding of the integration options and products that help you deliver value for organizations. While this book will help you prepare for the B2C Solution Architect exam, its true value lies in setting you up for success afterwards.The first few chapters will help you develop a solid understanding of the capabilities of each component in the Customer 360 ecosystem, their data models, and governance.As you progress, you'll explore the role of a B2C solution architect in planning critical requirements and implementation sequences to avoid costly reworks and unnecessary delays. You'll learn about the available options for integrating products with the Salesforce ecosystem and demonstrate best practices for data modeling across Salesforce products and beyond.Once you've mastered the core knowledge, you'll also learn about tools, techniques, and certification scenarios in preparation for the B2C Solution Architect exam.By the end of this book, you'll have the skills to design scalable, secure, and future-proof solutions supporting critical business demands.What You Will Learn: Explore key Customer 360 products and their integration options Choose the optimum integration architecture to unify data and experiences Architect a single view of the customer to support service, marketing, and commerce Plan for critical requirements, design decisions, and implementation sequences to avoid sub-optimal solutions Integrate Customer 360 solutions into a single-source-of-truth solution such as a master data model Support business needs that require functionality from more than one component by orchestrating data and user flowsWho this book is for:This book is for professionals in high-level job roles that heavily rely on Salesforce proficiency. It's primarily written for B2C commerce architects, application architects, integration architects, as well as system architects, enterprise architects, Salesforce architects, and CTO teams looking to benefit from a deeper understanding of this platform. Before you get started, you'll need a solid understanding of data integration, APIs, and connected systems, along with knowledge of the fundamentals of business-to-consumer (B2C) customer experiences.Table of Contents Demystifying Salesforce, Customer 360, and Digital 360 Supporting Your Customers with Service Cloud Direct-to-Consumer Selling with Commerce Cloud B2C Engaging Customers with Marketing Cloud Salesforce Ecosystem Role of a Solution Architect Integration Architecture Options Creating a 360° Supporting Key Business Scenarios Enterprise Integration Strategies Exam Preparation Tools and Techniques Prerequisite Certifications Commerce and Integration Certification Scenarios.