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Quantitative Research Methods Consumer by Hackett Paul (37 results)
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Condition: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.
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Quantitative Research Methods in Consumer Psychology
Language: English
Published by Taylor & Francis Group, 2018
ISBN 10: 1138182729 ISBN 13: 9781138182721
Condition: New. pp. 438.
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Quantitative Research Methods in Consumer Psychology : Contemporary and Data-Driven Approaches
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Seller rating 5 out of 5 stars
Condition: New.
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Quantitative Research Methods in Consumer Psychology
Language: English
Published by Taylor & Francis Group, 2018
ISBN 10: 1138182729 ISBN 13: 9781138182721
Condition: New. pp. 438.
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Quantitative Research Methods in Consumer Psychology : Contemporary and Data-Driven Approaches
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Seller rating 5 out of 5 stars
Condition: As New. Unread book in perfect condition.
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Quantitative Research Methods in Consumer Psychology: Contemporary and Data Driven Approaches
Seller: Ria Christie Collections, Uxbridge, United Kingdom
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Quantitative Research Methods in Consumer Psychology: Contemporary and Data Driven Approaches
Language: English
Published by Taylor & Francis Ltd, 2018
ISBN 10: 1138182729 ISBN 13: 9781138182721
Seller: THE SAINT BOOKSTORE, Southport, United Kingdom
Seller rating 5 out of 5 stars
Paperback / softback. Condition: New. New copy - Usually dispatched within 4 working days.
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Quantitative Research Methods in Consumer Psychology: CONTEMPORARY AND DATA DRIVEN APPROACHES
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Ireland
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Paperback. Condition: Brand New. 414 pages. 8.75x5.75x1.00 inches. In Stock.
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Taschenbuch. Condition: Neu. Quantitative Research Methods in Consumer Psychology | Contemporary and Data Driven Approaches | Paul Hackett | Taschenbuch | Einband - flex.(Paperback) | Englisch | 2018 | Routledge | EAN 9781138182721 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu.
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Condition: As New. Unread book in perfect condition.
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Quantitative Research Methods in Consumer Psychology : Contemporary and Data-Driven Approaches
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
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Quantitative Research Methods in Consumer Psychology : Contemporary and Data-Driven Approaches
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Quantitative Research Methods in Consumer Psychology: Contemporary and Data Driven Approaches
Seller: Ria Christie Collections, Uxbridge, United Kingdom
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Quantitative Research Methods in Consumer Psychology: Contemporary and Data Driven Approaches
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Ireland
Seller rating 5 out of 5 stars
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Hardcover. Condition: Brand New. 414 pages. 9.00x6.00x1.25 inches. In Stock.
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Quantitative Research Methods in Consumer Psychology: Contemporary and Data Driven Approaches
Language: English
Published by Taylor & Francis Ltd, 2018
ISBN 10: 1138182699 ISBN 13: 9781138182691
Seller: THE SAINT BOOKSTORE, Southport, United Kingdom
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PAP. Condition: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
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Quantitative Research Methods in Consumer Psychology
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Quantitative Research Methods in Consumer Psychology
Language: English
Published by Taylor & Francis Group, 2018
ISBN 10: 1138182729 ISBN 13: 9781138182721
Condition: New. PRINT ON DEMAND pp. 438.
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Quantitative Research Methods in Consumer Psychology
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
Seller rating 5 out of 5 stars
Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Quantitative consumer research has long been the backbone of consumer psychology producing insights with peerless validity and reliability. This new book addresses a broad range of approaches to consumer psychology research along with developments in quantitative consumer research. Experts in their respective fields offer a perspective into this rapidly changing discipline of quantitative consumer research. The book focuses on new techniques as well as adaptations of traditional approaches and addresses ethics that relate to contemporary research approaches. The text is appropriate for use with university students at all academic levels. Each chapter provides both a theoretical grounding in its topic area and offers applied examples of the use of the approach in consumer settings. Exercises are provided at the end of each chapter to test student learning. Topics covered are quantitative research techniques, measurement theory and psychological scaling, mapping sentences for planning and managing research, using qualitative research to elucidate quantitative research findings, big data and its visualization, extracting insights from online data, modeling the consumer, social media and digital market analysis, connectionist modeling of consumer choice, market sensing and marketing research, preparing data for analysis;, and ethics. The book may be used on its own as a textbook and may also be used as a supplementary text in quantitative research courses. 440 pp. Englisch.
