Published by Routledge (edition 1), 2019
ISBN 10: 1138332178 ISBN 13: 9781138332171
Language: English
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Published by Taylor & Francis Group, 2019
ISBN 10: 1138332178 ISBN 13: 9781138332171
Language: English
Seller: Books Puddle, New York, NY, U.S.A.
Condition: New. pp. 188.
Published by Taylor & Francis Group, 2019
ISBN 10: 1138332178 ISBN 13: 9781138332171
Language: English
Seller: Majestic Books, Hounslow, United Kingdom
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Add to basketPaperback. Condition: Brand New. 166 pages. 9.50x7.00x0.50 inches. In Stock.
Published by Taylor & Francis Ltd, 2019
ISBN 10: 1138332178 ISBN 13: 9781138332171
Language: English
Seller: THE SAINT BOOKSTORE, Southport, United Kingdom
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Add to basketPaperback. Condition: New. Brand New ! Fast Delivery "International Edition " and ship within 24-48 hours. Deliver by FedEx and Dhl, & Aramex, UPS, & USPS and we do accept APO and PO BOX Addresses. Order can be delivered worldwide within 4-6 Working days .and we do have flat rate for up to 2LB. Extra shipping charges will be requested This Item May be shipped from India, United states & United Kingdom. Depending on your location and availability.
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Add to basketTaschenbuch. Condition: Neu. Pricing Strategy Implementation | Translating Pricing Strategy Into Results | Andreas Hinterhuber (u. a.) | Taschenbuch | Einband - flex.(Paperback) | Englisch | 2019 | Taylor & Francis | EAN 9781138332171 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu.
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Published by Taylor & Francis Ltd, 2019
ISBN 10: 113833216X ISBN 13: 9781138332164
Language: English
Seller: THE SAINT BOOKSTORE, Southport, United Kingdom
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Seller: Biblios, Frankfurt am main, HESSE, Germany
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Published by Taylor & Francis Group, 2019
ISBN 10: 1138332178 ISBN 13: 9781138332171
Language: English
Seller: Biblios, Frankfurt am main, HESSE, Germany
Condition: New. PRINT ON DEMAND pp. 188.
Seller: AHA-BUCH GmbH, Einbeck, Germany
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Add to basketTaschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Pricing can truly transform organizations. The impact of pricing on organizations is a result of two factors: pricing strategy development and the implementation of these strategies. Implementation is arguably the most difficult part in the pricing strategy process where even seasoned practitioners demand guidance. Pricing strategy development requires creativity, analytical rigor, and an ability to master the internal political competition for scarce resources, but it takes place in a well-defined environment. Fast forward to strategy implementation: competitors that stubbornly fail to behave according to assumptions, new entrants, internal resistance, new opportunities, changing customer preferences, leadership changes, regulatory interventions, or market growth rates that change unexpectedly are some of the intervening variables between the pricing strategy originally developed and the strategy actually implemented. This book provides the theories and best practices that enable the effective implementation of pricing strategies. It offers:a best practice overview on how to convert a pricing strategy into superior resultsinsights from current academic research on driving profits via pricing strategy implementationexamples on how to deal with digital transformation in the context of pricingtools and insights into how to overcome internal resistance, align the organization, and forge win-win relationships with customers Taking a new approach, Pricing Strategy Implementation is a critical and practical tool for practicing executives and managers, as well as academics and researchers in pricing, marketing strategy, and strategic management.