hardcover. Condition: Very Good. Platform Power and Policy in Transforming Television Markets (Palgrave Global Media Policy and Business) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. .
Language: English
Published by Palgrave Macmillan -, 2018
ISBN 10: 3319742450 ISBN 13: 9783319742458
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Published by Palgrave Macmillan 2018-04-13, 2018
ISBN 10: 3319742450 ISBN 13: 9783319742458
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Language: English
Published by Springer International Publishing AG, CH, 2018
ISBN 10: 3319742450 ISBN 13: 9783319742458
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Published by Springer International Publishing, 2018
ISBN 10: 3319742450 ISBN 13: 9783319742458
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Condition: New. Academic, yet accessible to the general readerDevelops the theory of structural power in the video platform businessOriginal in it s content, looking into platformisation of the TV indust.
Language: English
Published by Springer International Publishing AG, CH, 2018
ISBN 10: 3319742450 ISBN 13: 9783319742458
Seller: Rarewaves.com UK, London, United Kingdom
Hardback. Condition: New. 2018 ed.
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Buch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book seeks to investigate 'platform power' in the multi-platform era and unravels the evolution of power structures in the TV industry as a result of platformisation. Multiple TV platforms and modes of distribution are competing-not necessarily in a zero-sum game-to control the market. In the volume, the contributors work to extend established 'platform theory' to the TV industry, which has become increasingly organised as a platform economy. The book helps to understand how platform power arises in the industry, how it destabilises international relations, and how it is used in the global media value chain. Platform Power and Policy in Transforming Television Markets contributes to the growing field of media industry studies, and draws on scholarly work in communication, political economy and public policy whilst providing a deeper insight into the transformation of the TV industry from an economic, political and consumer level. Avoiding a merely legal analysis from a technology-driven perspective, the book provides a critical analysis of the dominant modes of power within the evolving structures of the global TV value chain.
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Hardcover. Condition: Brand New. 304 pages. 8.25x6.00x1.00 inches. In Stock. This item is printed on demand.
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Language: English
Published by Springer International Publishing, 2018
ISBN 10: 3030089452 ISBN 13: 9783030089450
Seller: moluna, Greven, Germany
Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Academic, yet accessible to the general readerDevelops the theory of structural power in the video platform businessOriginal in it s content, looking into platformisation of the TV indust.
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Buch. Condition: Neu. Platform Power and Policy in Transforming Television Markets | Tom Evens (u. a.) | Buch | ix | Englisch | 2018 | Springer | EAN 9783319742458 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu Print on Demand.