New Luxury Management Creating (16 results)
Language: English
Published by Palgrave Macmillan, 2017
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Language: English
Published by Springer, 2019
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Language: English
Published by Palgrave Macmillan, 2018
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Language: English
Published by Springer, 2019
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Language: English
Published by Springer International Publishing, Springer International Publishing, 2018
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Taschenbuch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - Presenting a vision of the luxury sector and its management, this edited book describes 'the new luxury' through a comprehensive view of the value chain, from concept to market. The authors argue that the main characteristics of 'luxury' are linked to specific resources and competencies found throughout the value chain and that value is a result of the interaction between the brand and stakeholders, and more precisely with their clients. Taking an interdisciplinary approach, New Luxury Management encompasses both strategic and functional aspects of luxury management, providing innovative solutions to the successful creation and management of value across the organization, from leadership, human resources, financial management, marketing and economic perspectives.…
Language: English
Published by Palgrave Macmillan, 2017
- Hardcover
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Language: English
Published by Springer, 2018
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Taschenbuch. Condition: Neu. New Luxury Management | Creating and Managing Sustainable Value Across the Organization | Emmanuelle Rigaud-Lacresse (u. a.) | Taschenbuch | Palgrave Advances in Luxury | xxii | Englisch | 2018 | Springer | EAN 9783319824154 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.…
New Luxury Management: Creating and Managing Sustainable Value Across the Organization
Rigaud-lacresse, Emmanuelle (Editor)/ Pini, Fabrizio Maria (Editor)
Language: English
Published by Palgrave Macmillan, 2019
- Softcover
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Language: English
Published by Springer International Publishing, Springer International Publishing, 2017
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Buch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - Presenting a vision of the luxury sector and its management, this edited book describes 'the new luxury' through a comprehensive view of the value chain, from concept to market. The authors argue that the main characteristics of 'luxury' are linked to specific resources and competencies found throughout the value chain and that value is a result of the interaction between the brand and stakeholders, and more precisely with their clients. Taking an interdisciplinary approach, New Luxury Management encompasses both strategic and functional aspects of luxury management, providing innovative solutions to the successful creation and management of value across the organization, from leadership, human resources, financial management, marketing and economic perspectives.…
Language: English
Published by MacMillan, 2017
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New Luxury Management: Creating and Managing Sustainable Value Across the Organization
Rigaud-lacresse, Emmanuelle (Editor)/ Pini, Fabrizio Maria (Editor)
Language: English
Published by Palgrave Macmillan, 2017
- Hardcover
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Language: English
Published by Palgrave Macmillan, 2017
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Language: English
Published by Palgrave Macmillan, 2017
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Language: English
Published by MacMillan, 2018
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Language: English
Published by MacMillan, 2017
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Language: English
Published by MacMillan, 2017
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