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Entertainment Science Data Analytics Practical by Hennig Thurau Thorsten Mark Houston (20 results)
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Entertainment Science. Data Analytics and Practical Theory for Movies, Games, Books, and Music.
Published by Berlin, Springer, 2019
Language: English
Seller: Antiquariat Thomas Haker GmbH & Co. KG, Berlin, Germany
Association Member: GIAQ
Seller rating 5 out of 5 stars
£ 13.40
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Add to basketHardcover/Pappeinband. Condition: Gut. 865 S. Good condition. Ex library with stamps and back label. Pages clean. Sprache: Englisch Gewicht in Gramm: 1520.
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£ 34.26
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Add to basketCondition: Good. Good used copy with minor defects noted. Condition is what you would expect to find in a good used bookstore. Minor wear to cover No CD. Used textbooks are not guaranteed to have a working online access code.
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Entertainment Science: Data Analytics and Practical Theory for Movies, Games, Books, and Music
Seller: Ria Christie Collections, Uxbridge, United Kingdom
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£ 82.02
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Entertainment Science : Data Analytics and Practical Theory for Movies, Games, Books, and Music
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
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Add to basketHardcover. Condition: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
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Entertainment Science: Data Analytics and Practical Theory for Movies, Games, Books, and Music
Seller: Ria Christie Collections, Uxbridge, United Kingdom
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£ 118.42
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Entertainment Science : Data Analytics and Practical Theory for Movies, Games, Books, and Music
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
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£ 128.27
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Entertainment Science. Data Analytics and Practical Theory for Movies, Games, Books, and Music.
Published by Cham, Springer, 2019
Language: English
Seller: antiquariat peter petrej - Bibliopolium AG, Zürich, ZH, Switzerland
Association Member: ILAB VEBUKU
Seller rating 5 out of 5 stars
£ 111.23
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Add to basketGr.8°, XXIV, 865 S., Kart., Kopf min. gedrückt, sonst tadellos. EA. - «The entertainment industry has long been dominated by legendary screenwriter William Goldman?s ?Nobody-Knows-Anything? mantra, which argues that success is the result of managerial intuition and instinct. This book builds the case that combining such intuition with data analytics and rigorous scholarly knowledge provides a source of sustainable competitive advantage ? the same recipe for success that is behind the rise of firms such as Netflix and Spotify, but has also fueled Disney?s recent success. Unlocking a large repertoire of scientific studies by business scholars and entertainment economists, the authors identify essential factors, mechanisms, and methods that help a new entertainment product succeed. The book thus offers a timely alternative to ?Nobody-Knows? decision-making in the digital era: while coupling a good idea with smart data analytics and entertainment theory cannot guarantee a hit, it systematically and substantially increases the probability of success in the entertainment industry. Entertainment Science is poised to inspire fresh new thinking among managers, students of entertainment, and scholars alike.» 2100 gr. Schlagworte: Soziologie, Wirtschaft - allgemein, Kulturgeschichte.
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£ 114.21
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Hardcover. Condition: Brand New. 865 pages. 9.25x6.25x2.00 inches. In Stock.
