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Published by Taylor & Francis Ltd, 2019
ISBN 10: 0367875497 ISBN 13: 9780367875497
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Published by Taylor & Francis Ltd, 2019
ISBN 10: 0367875497 ISBN 13: 9780367875497
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Published by Routledge 2017-06-05, 2017
ISBN 10: 1138124893 ISBN 13: 9781138124899
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Seller: Biblios, Frankfurt am main, HESSE, Germany
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Language: English
Published by Taylor & Francis Ltd, 2017
ISBN 10: 1138124893 ISBN 13: 9781138124899
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Published by Taylor & Francis Ltd, 2017
ISBN 10: 1138124893 ISBN 13: 9781138124899
Seller: Kennys Bookstore, Olney, MD, U.S.A.
Condition: New. Editor(s): Cochoy, Franck; Hagberg, Johan; Hansson, Dr. Niklas; McIntyre, Magdelena Petersson. Series: Routledge Interpretive Marketing Research. Num Pages: 280 pages, 31 black & white illustrations, 7 black & white tables. BIC Classification: JFC; JHB; KJS; KNPR. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 234 x 156. . . 2017. 1st Edition. Hardcover. . . . . Books ship from the US and Ireland.
Language: English
Published by Taylor & Francis Ltd, 2017
ISBN 10: 1138124893 ISBN 13: 9781138124899
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Ireland
First Edition
Condition: New. Editor(s): Cochoy, Franck; Hagberg, Johan; Hansson, Dr. Niklas; McIntyre, Magdelena Petersson. Series: Routledge Interpretive Marketing Research. Num Pages: 280 pages, 31 black & white illustrations, 7 black & white tables. BIC Classification: JFC; JHB; KJS; KNPR. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 234 x 156. . . 2017. 1st Edition. Hardcover. . . . .
Language: English
Published by Taylor & Francis Ltd, 2019
ISBN 10: 0367875497 ISBN 13: 9780367875497
Seller: THE SAINT BOOKSTORE, Southport, United Kingdom
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Seller: Biblios, Frankfurt am main, HESSE, Germany
Condition: New. PRINT ON DEMAND pp. 270.
Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Contemporary consumer society is increasingly saturated by digital technology, and the devices that deliver this are increasingly transforming consumption patterns. Social media, smartphones, mobile apps and digital retailing merge with traditional consumption spheres, supported by digital devices which further encourage consumers to communicate and influence other consumers to consume.Through a wide range of empirical studies which analyse the impact of digital devices, this volume explores the digitization of consumption and shows how consumer culture and consumption practices are fundamentally intertwined and mediated by digital devices. Exploring the development of new consumer cultures, leading international scholars from sociology, marketing and ethnology examine the effects on practices of consumption and marketing, through topics including big data, digital traces, streaming services, wearables, and social media's impact on ethical consumption.Digitalizing Consumption makes an important contribution to practice-based approaches to consumption, particularly the use of market devices in consumers' everyday consumer life, and will be of interest to scholars of marketing, cultural studies, consumer research, organization and management.
Language: English
Published by Taylor & Francis Ltd, 2017
ISBN 10: 1138124893 ISBN 13: 9781138124899
Seller: THE SAINT BOOKSTORE, Southport, United Kingdom
Hardback. Condition: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.