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ISBN 10: 1836623275 ISBN 13: 9781836623274
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Published by Emerald Publishing Limited, 2025
ISBN 10: 1836623275 ISBN 13: 9781836623274
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Published by Emerald Publishing Limited, GB, 2025
ISBN 10: 1836623275 ISBN 13: 9781836623274
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Hardback. Condition: New. In the digital age, data has become the cornerstone of effective marketing strategies. Data Engineering for Data-Driven Marketing explores the vital intersection of data engineering and marketing, providing a comprehensive guide to harnessing the power of data for successful and impactful campaigns.Offering a thorough exploration of the symbiotic relationship between data engineering and modern marketing strategies, Data Engineering for Data-Driven Marketing uses a strategic lens to delve into methodologies of collecting, transforming, and storing diverse data sources. With real-world case studies actionable insights, the chapters within navigate the reader through the intricate process of building robust data pipelines, optimizing data quality, and implementing real-time processing techniques, all tailored to elevate marketing campaigns through precision targeting, customer personalization, and predictive modelling.
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Published by Emerald Publishing Limited, 2025
ISBN 10: 1836623275 ISBN 13: 9781836623274
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Published by Emerald Publishing Limited Mär 2025, 2025
ISBN 10: 1836623275 ISBN 13: 9781836623274
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ISBN 10: 1836623275 ISBN 13: 9781836623274
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Published by Emerald Publishing Limited, 2025
ISBN 10: 1836623275 ISBN 13: 9781836623274
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Buch. Condition: Neu. Data Engineering for Data-Driven Marketing | Balamurugan Baluswamy (u. a.) | Buch | Einband - fest (Hardcover) | Englisch | 2025 | Emerald Publishing Limited | EAN 9781836623274 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu.
Language: English
Published by Emerald Publishing Limited, GB, 2025
ISBN 10: 1836623275 ISBN 13: 9781836623274
Seller: Rarewaves.com UK, London, United Kingdom
Hardback. Condition: New. In the digital age, data has become the cornerstone of effective marketing strategies. Data Engineering for Data-Driven Marketing explores the vital intersection of data engineering and marketing, providing a comprehensive guide to harnessing the power of data for successful and impactful campaigns.Offering a thorough exploration of the symbiotic relationship between data engineering and modern marketing strategies, Data Engineering for Data-Driven Marketing uses a strategic lens to delve into methodologies of collecting, transforming, and storing diverse data sources. With real-world case studies actionable insights, the chapters within navigate the reader through the intricate process of building robust data pipelines, optimizing data quality, and implementing real-time processing techniques, all tailored to elevate marketing campaigns through precision targeting, customer personalization, and predictive modelling.
Language: English
Published by Emerald Group Pub Ltd, 2025
ISBN 10: 1836623275 ISBN 13: 9781836623274
Seller: Revaluation Books, Exeter, United Kingdom
Hardcover. Condition: Brand New. 292 pages. 9.01x5.98x9.00 inches. In Stock. This item is printed on demand.