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Architecting Experience Marketing Science by Wheeler Scot (42 results)
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Architecting Experience: A Marketing Science and Digital Analytics Handbook
Published by World Scientific Publishing Company, 2016
ISBN 10: 9814678414 ISBN 13: 9789814678414
Language: English
£ 14.43
Convert currency£ 8.40 shipping from U.S.A. to United KingdomQuantity: 1 available
Add to basketHardcover. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.25.
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Condition: New. pp. 150.
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Architecting Experience : A Marketing Science and Digital Analytics Handbook
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Seller rating 5 out of 5 stars
Condition: New.
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£ 30.13
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Add to basketCondition: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.
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£ 23.59
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Add to basketCondition: New. pp. 150.
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£ 23.89
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£ 16.18
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£ 17.69
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Architecting Experience : A Marketing Science and Digital Analytics Handbook
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Seller rating 5 out of 5 stars
Condition: As New. Unread book in perfect condition.
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Architecting Experience: A Marketing Science And Digital Analytics Handbook (Advances and Opportunities with Big Data and Analytics)
Seller: Ria Christie Collections, Uxbridge, United Kingdom
Seller rating 5 out of 5 stars
Condition: New. In English.
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£ 19.98
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Add to basketCondition: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.
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Architecting Experience : A Marketing Science and Digital Analytics Handbook
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Seller rating 5 out of 5 stars
Condition: good. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.
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£ 31.92
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Add to basketCondition: New.
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Architecting Experience: A Marketing Science and Digital Analytics Handbook (Paperback or Softback)
Published by World Scientific Publishing Company 1/30/2016, 2016
ISBN 10: 981472565X ISBN 13: 9789814725651
Language: English
£ 30.94
Convert currency£ 8.49 shipping from U.S.A. to United KingdomQuantity: 5 available
Add to basketPaperback or Softback. Condition: New. Architecting Experience: A Marketing Science and Digital Analytics Handbook 0.9. Book.
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Architecting Experience: A Marketing Science And Digital Analytics Handbook
Published by World Scientific Publishing Co Pte Ltd, SG, 2016
ISBN 10: 981472565X ISBN 13: 9789814725651
Language: English
First Edition
£ 40.67
Convert currencyFree shipping from U.S.A. to United KingdomQuantity: Over 20 available
Add to basketPaperback. Condition: New. 1st. In a world with a seemingly infinite amount of content and scores of methods for consuming that content, marketing communication today is about appealing to individuals, person by person. Effectively appealing to customers requires delivery of brand experiences built on relevance and recognition of context. Just as in any conversation, delivering relevance in context requires understanding the person one is speaking with and shared environment.Wheeler answers the biggest question facing digital marketers today: 'with an ever expanding array of digital touch points at one's disposal, how does one deliver content and experiences around one's brand that build relationships and drives results?' The quick answer to this is 'through the application of data and analytics to drive highly relevant, contextual targeted content and adaptive experience', but since this answer is not as easy to achieve as it is to say, Architecting Experience has been designed to help readers develop the understanding of marketing data, technology and analytics required to make this happen.
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Architecting Experience: A Marketing Science And Digital Analytics Handbook
Published by World Scientific Publishing Co Pte Ltd, 2016
ISBN 10: 981472565X ISBN 13: 9789814725651
Language: English
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Ireland
Seller rating 5 out of 5 stars
First Edition
£ 40.53
Convert currency£ 2.60 shipping from Ireland to United KingdomQuantity: 2 available
Add to basketCondition: New. In a world with a seemingly infinite amount of content and scores of methods for consuming that content, marketing communication today is about appealing to individuals, person by person. Series: Advances and Opportunities with Big Data and Analytics. Num Pages: 280 pages. BIC Classification: KJE; KJSM. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 154 x 229 x 18. Weight in Grams: 410. . 2016. 1st Edition. Paperback. . . . .
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Architecting Experience: A Marketing Science And Digital Analytics Handbook
Published by World Scientific Publishing Co Pte Ltd, SG, 2016
ISBN 10: 981472565X ISBN 13: 9789814725651
Language: English
First Edition
£ 42.53
Convert currencyFree shipping within United KingdomQuantity: Over 20 available
Add to basketPaperback. Condition: New. 1st. In a world with a seemingly infinite amount of content and scores of methods for consuming that content, marketing communication today is about appealing to individuals, person by person. Effectively appealing to customers requires delivery of brand experiences built on relevance and recognition of context. Just as in any conversation, delivering relevance in context requires understanding the person one is speaking with and shared environment.Wheeler answers the biggest question facing digital marketers today: 'with an ever expanding array of digital touch points at one's disposal, how does one deliver content and experiences around one's brand that build relationships and drives results?' The quick answer to this is 'through the application of data and analytics to drive highly relevant, contextual targeted content and adaptive experience', but since this answer is not as easy to achieve as it is to say, Architecting Experience has been designed to help readers develop the understanding of marketing data, technology and analytics required to make this happen.
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£ 25.80
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Architecting Experience: A Marketing Science And Digital Analytics Handbook - Advances And Opportunities With Big Data And Analytics 1
Published by World Scientific Publishing Company, 2016
ISBN 10: 9814678414 ISBN 13: 9789814678414
Language: English
£ 49.32
Convert currencyFree shipping from U.S.A. to United KingdomQuantity: 1 available
Add to basketCondition: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.
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Architecting Experience: A Marketing Science and Digital Analytics Handbook
Published by World Scientific Pub Co Inc, 2016
ISBN 10: 981472565X ISBN 13: 9789814725651
Language: English
Paperback. Condition: Brand New. 1st edition. 268 pages. 8.82x5.98x0.71 inches. In Stock.
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Architecting Experience: A Marketing Science And Digital Analytics Handbook
Published by World Scientific Publishing Co Pte Ltd, 2015
ISBN 10: 981472565X ISBN 13: 9789814725651
Language: English
£ 48.42
Convert currency£ 2.21 shipping from U.S.A. to United KingdomQuantity: 2 available
Add to basketCondition: New. In a world with a seemingly infinite amount of content and scores of methods for consuming that content, marketing communication today is about appealing to individuals, person by person. Series: Advances and Opportunities with Big Data and Analytics. Num Pages: 280 pages. BIC Classification: KJE; KJSM. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 154 x 229 x 18. Weight in Grams: 410. . 2016. 1st Edition. Paperback. . . . . Books ship from the US and Ireland.
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Architecting Experience: A Marketing Science And Digital Analytics Handbook
Published by World Scientific Publishing Co Pte Ltd, 2016
ISBN 10: 9814678414 ISBN 13: 9789814678414
Language: English
Seller: PBShop.store UK, Fairford, GLOS, United Kingdom
Seller rating 5 out of 5 stars
HRD. Condition: New. New Book. Shipped from UK. Established seller since 2000.
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Architecting Experience : A Marketing Science and Digital Analytics Handbook
Published by World Scientific Publishing Company, 2016
ISBN 10: 9814678414 ISBN 13: 9789814678414
Language: English
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Seller rating 5 out of 5 stars
£ 64.04
Convert currencyFree shipping within United KingdomQuantity: Over 20 available
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ARCHITECTING EXPERIENCE: A MARKETING SCIENCE AND DIGITAL ANALYTICS HANDBOOK (Advances and Opportunities with Big Data and Analytics)
Published by World Scientific Publishing Comp, 2016
ISBN 10: 9814678414 ISBN 13: 9789814678414
Language: English
£ 11.40
Convert currency£ 55.34 shipping from U.S.A. to United KingdomQuantity: 4 available
Add to baskethardcover. Condition: Very Good. Fast Shipping - Safe and Secure 7 days a week!
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ARCHITECTING EXPERIENCE: A MARKETING SCIENCE AND DIGITAL ANALYTICS HANDBOOK (Advances and Opportunities with Big Data and Analytics)
Published by World Scientific Publishing Company, 2016
ISBN 10: 9814678414 ISBN 13: 9789814678414
Language: English
Seller: Ria Christie Collections, Uxbridge, United Kingdom
Seller rating 5 out of 5 stars
£ 69.14
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£ 15.16
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Add to basketpaperback. Condition: Good. 1st Edition. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
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£ 15.16
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Add to basketpaperback. Condition: New. 1st Edition. Ships in a BOX from Central Missouri! UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
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Architecting Experience: A Marketing Science And Digital Analytics Handbook (Paperback)
Published by World Scientific Publishing Co Pte Ltd, Singapore, 2016
ISBN 10: 981472565X ISBN 13: 9789814725651
Language: English
£ 34.95
Convert currency£ 36.89 shipping from U.S.A. to United KingdomQuantity: 1 available
Add to basketPaperback. Condition: new. Paperback. In a world with a seemingly infinite amount of content and scores of methods for consuming that content, marketing communication today is about appealing to individuals, person by person. Effectively appealing to customers requires delivery of brand experiences built on relevance and recognition of context. Just as in any conversation, delivering relevance in context requires understanding the person one is speaking with and shared environment.Wheeler answers the biggest question facing digital marketers today: 'with an ever expanding array of digital touch points at one's disposal, how does one deliver content and experiences around one's brand that build relationships and drives results?' The quick answer to this is 'through the application of data and analytics to drive highly relevant, contextual targeted content and adaptive experience', but since this answer is not as easy to achieve as it is to say, Architecting Experience has been designed to help readers develop the understanding of marketing data, technology and analytics required to make this happen. In a world with a seemingly infinite amount of content and scores of methods for consuming that content, marketing communication today is about appealing to individuals, person by person. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
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Architecting Experience: A Marketing Science And Digital Analytics Handbook
Published by World Scientific Publishing Co Pte Ltd, SG, 2016
ISBN 10: 981472565X ISBN 13: 9789814725651
Language: English
Seller: Rarewaves.com USA, London, LONDO, United Kingdom
Seller rating 5 out of 5 stars
First Edition
£ 47.65
Convert currency£ 25 shipping within United KingdomQuantity: Over 20 available
Add to basketPaperback. Condition: New. 1st. In a world with a seemingly infinite amount of content and scores of methods for consuming that content, marketing communication today is about appealing to individuals, person by person. Effectively appealing to customers requires delivery of brand experiences built on relevance and recognition of context. Just as in any conversation, delivering relevance in context requires understanding the person one is speaking with and shared environment.Wheeler answers the biggest question facing digital marketers today: 'with an ever expanding array of digital touch points at one's disposal, how does one deliver content and experiences around one's brand that build relationships and drives results?' The quick answer to this is 'through the application of data and analytics to drive highly relevant, contextual targeted content and adaptive experience', but since this answer is not as easy to achieve as it is to say, Architecting Experience has been designed to help readers develop the understanding of marketing data, technology and analytics required to make this happen.
-
ARCHITECTING EXPERIENCE: A MARKETING SCIENCE AND DIGITAL ANALYTICS HANDBOOK (Advances and Opportunities with Big Data and Analytics)
Published by World Scientific Publishing Company, 2016
ISBN 10: 9814678414 ISBN 13: 9789814678414
Language: English
£ 71.44
Convert currency£ 7.38 shipping from U.S.A. to United KingdomQuantity: Over 20 available
Add to basketCondition: New.
