willford press mai 2018 (119 results)

Buch. Condition: Neu. Neuware - The entire set of processes involved in the movement of products from the manufacturers to the end consumers fall under the umbrella of supply chain. It involves the supply of raw materials, the maintenance of supply for demand, etc. This book unravels the recent studies in the field of supply chain management and its integration with logistics and business operations. It traces the progress of this field and highlights some of its key concepts and applications. For all readers who are interested in supply chain management, the case studies included in this book will serve as an excellent guide to develop a comprehensive understanding.

Buch. Condition: Neu. Neuware - Management refers to the art and science of maintaining, organizing, leading any company towards achievement of set goals. Marketing is the art of designing and selling the product to the markets for making profits. Marketing management is a distinct field which focuses on the optimum utilization of marketing resources. It involves marketing strategy, qualitative and quantitative marketing research, brand audit, project planning, etc. Included in this book is a detailed explanation of the various concepts and applications of marketing management. The topics included in this book are of utmost significance and bound to provide incredible insights to readers.

Buch. Condition: Neu. Neuware - E-Learning helps in educating students with the use of electronic media. Appropriate multimedia can potentially enhance a student's learning capabilities. Some of the principles of E-Learning are modality principle, coherence principle, contiguity principle, multimedia principle, learner control principle, etc. The objective of this book is to give a general view of the different areas of E-Learning and its applications. A number of latest researches have been included to keep the readers up-to-date with the global concepts in this area of study.

Buch. Condition: Neu. Neuware - The practice and study of designing, producing and implementing devices, machines, structures, procedures, materials, etc. to control and reduce the effect of corrosion is known as corrosion engineering. The other processes included in this field are fracture, erosion, cracking, crazing, fretting, brittle, etc. The field includes designing some special corrosion prevention processes and methods. This book explores all the important aspects of corrosion engineering in the present day scenario. It discusses in detail about the techniques and theories used in this subject. For someone with an interest and eye for detail, this book covers the most significant topics in the field.

Buch. Condition: Neu. Neuware - Media refers to those technologies that are employed for mass communication. Some of the popular forms of mass media include broadcast, films, video games, internet and print media. These media use channels such as radio, television, mobile phones, newspaper, magazines, etc. to reach out to the masses. There has been rapid progress in this field and its applications are finding their way across multiple industries. The various sub-fields of mass media and communication along with technological progress that have future implications are glanced at in this book. It aims to equip students and experts with the advanced topics and upcoming concepts in this area.

Buch. Condition: Neu. Neuware - Tourism is a swiftly expanding business. Cultural tourism is an upcoming form of tourism which refers to the traveling for experiencing a country or a particular region's culture along with its history, art and architecture. Destination planning and resource management are two primary aspects of cultural tourism. This book is a valuable compilation of topics, ranging from the basic to the most complex advancements in this field. Some of the diverse topics covered in this book address the varied branches that fall under this category. It is appropriate for students seeking detailed information in this area as well as for experts.

Buch. Condition: Neu. Neuware - Language has a significant influence on any society. This influence is studied under the field of linguistic anthropology. The communication between individuals and groups, religious beliefs, social identity, cultural representation, etc. are all impacted by language and form the core aspects of linguistic anthropology. This book is a valuable compilation of topics, ranging from the basic to the most complex advancements in this field. It presents the complex subject of linguistic anthropology in the most comprehensible and easy to understand language. This book will serve as a reference to a broad spectrum of readers.

Buch. Condition: Neu. Neuware - E-Learning or electronic learning refers to the practice of teaching and learning using digital technology and multimedia. E-Learning technologies use flash and PowerPoint software to develop interactive content and database and Content Management Systems (CMS) to store user information. Effective presentation of the subject matter as well as the addition of relevant data can lead to better learning. E-Learning can be practiced in the classroom or through distance learning. Different approaches, evaluations, methodologies and advanced studies on E-Learning have been included in this book. It will serve as a valuable source of reference for graduate and post graduate students.

Buch. Condition: Neu. Neuware - Library and information science is a discipline that is concerned with the effective categorization of information regarding archival and library-related records. Accessibility of information, designing information retrieval systems, managing information environments and providing relevant archival data are processes that are involved in this field. Technological innovation in the past decades has facilitated the preservation and maintenance of data, leading to the widening of the scope of library classification. The topics included in this textbook are of utmost significance and are bound to provide incredible insights to readers. For all those who are interested in library and information science, this book can prove to be an essential guide.

Buch. Condition: Neu. Neuware - The process of organizing, launching and running a start-up company is known as entrepreneurship. It is concerned with arranging funds, monitoring daily operations and profit-making for the investors. Innovation, risk-taking and business strategy are fundamental aspects of this area of study. This book aims to shed light on the diverse approaches, processes and practices of entrepreneurship. It includes contributions of experts and scientists which will provide innovative insights into this field. For all readers who are interested in entrepreneurship, the case studies included in this book will serve as an excellent guide to develop a comprehensive understanding.

Buch. Condition: Neu. Neuware - Mathematical modeling is the method of developing mathematical models. This model is mainly based on mathematical language and theories and includes forms such as dynamical systems, statistical models, differential equations and game theoretic models. Mathematical modeling is used in a number of fields such as architecture, artificial intelligence, biology, computer science, etc. Coherent flow of topics, student-friendly language and extensive use of examples make this book an invaluable source of knowledge. It aims to serve as a resource guide for students and experts alike and contribute to the growth of the discipline.

Buch. Condition: Neu. Neuware - Public administration is concerned with the formulation and implementation of governmental policies for the monitoring of public servants as well as public spaces. Some of the core aspects of public administration include public budgeting, human resources management, policy analysis and decision-making. This book attempts to understand the multiple branches that fall under the discipline of public administration and how such concepts have practical applications. It includes some of the vital pieces of work being conducted across the world, on various topics related to this field. This book, with its detailed analyses and data, will prove immensely beneficial to professionals and students involved in this area at various levels.

Buch. Condition: Neu. Neuware - Applied mathematics is the application of mathematical techniques in various fields such as engineering, computer science, etc. Computational modeling techniques and actuarial science rely entirely on applied mathematics to analyze data and information. The field of applied mathematics investigates various branches such as artificial intelligence, electromagnetics and meteorology through a multidisciplinary approach. Through this book, the readers would gain knowledge that would broaden their perspective about applied mathematics. It is a complete source of knowledge on the present status of this important field.

Buch. Condition: Neu. Neuware - Social science studies society, particularly the processes and relationships that establish and define an individual with society. Social science is comprised of various disciplines such as archaeology, anthropology, economics, geography, psychology, sociology, law and jurisprudence, etc. Research in social science can be categorized into two parts - quantitative designs and qualitative designs. This book discusses the fundamentals as well as modern approaches of social science. For someone with an interest and eye for detail, this book covers the most significant topics in the field of social science.

Buch. Condition: Neu. Neuware - Media and mass communication helps in the dissemination of information to the general public. This can be done via newspapers, radio channels or the television. The main theories associated with this field are cultivation theory, agenda setting theory, media ecology and semiotic theory. The most popular forms of media used for mass communication are print media, outdoor media, broadcast media and social media. This book strives to provide a fair idea about this discipline and to help develop a better understanding of the latest advances within this field. It consists of contributions made by international experts. As this field is emerging at a rapid pace, the contents of this book will help the readers understand the modern concepts and applications of the subject.

Buch. Condition: Neu. Neuware - Since the dawn of civilization, population has been an important subject in human history. Societies are formed by populations. In the present times, the distribution of population and its relationship with society is being studied across the globe. It helps in understanding population ecology, population genetics, population growth rates, etc. This book is a compilation of chapters that discuss the most vital concepts of population and society. This textbook aims to serve as a resource guide for students and experts alike and contribute to the growth of the discipline.

Buch. Condition: Neu. Neuware - Organizational behavior and management studies the relation shared between humans in an organizational set-up. There are different methods to assess organizational behavior. Some of these are quantitative methods, qualitative methods and computer simulation. Motivation, occupational stress, organizational culture, leadership, etc. are some of the significant aspects studied under this field. Organizational theories are used for maximizing the output of group members of an organization. This book provides significant information of this discipline to help develop a good understanding of organizational behavior and related fields. Through this book, we attempt to further enlighten the readers about the new concepts in this field.

Buch. Condition: Neu. Neuware - This book elucidates the concepts and innovative models around prospective developments with respect to political science. It traces the history of this field and highlights some of its key concepts and ideologies. Political science is a vast field with its focus on the study of the political structure, government administration, international relations, and political behavior of countries around the globe. The aim of the book is to present the concepts and theories of political science. For all readers who are interested in the subject, the case studies included in the book will serve as an excellent guide to develop a comprehensive understanding.

Buch. Condition: Neu. Neuware - Gender studies is an interdisciplinary field which focuses on the topics like women's studies, feminism, politics, gender, queer studies, men's studies and also includes the study of sexuality. The study area specializes in the role of gender in the fields like sociology, political science, geography, language, literature, cinema, media studies, etc. This book attempts to understand the multiple branches that fall under the discipline of gender studies and how such concepts have practical applications. For someone with an interest and eye for detail, this book covers the most significant topics in the field of gender studies. It provides in-depth analysis of its issues, theories, and concerns. This textbook will serve as a reference to a broad spectrum of readers.

Buch. Condition: Neu. Neuware - Consumer behavior and consumer response to commodities and services that have been made available in the market determine product marketing strategy. Once consumer needs and possible behavior toward a product have been identified it becomes easier to formulate a strategy for marketing. Research and development (R&D) departments gather vital information required for effective marketing of a product or service. Most of the topics introduced in this book cover new techniques and the applications of marketing. The topics covered in this book offer the readers new insights in the field of consumer behavior and marketing strategy.

Buch. Condition: Neu. Neuware - Computational materials science is a fast growing field. It involves computational tools for solving problems related to materials science. Different mathematical models are used for developing a better understanding of material structures and properties. Most research done in this field focuses on the behavior of materials at varied levels. This book on computational materials science is a collective contribution of a renowned group of international experts. It aims to serve as a resource guide for students and experts alike and contribute to the growth of the discipline.

Buch. Condition: Neu. Neuware - Mechanical engineering studies the principles of engineering, physics and materials science in order to design and create mechanical systems. The core aspects of this subject are structural analysis, thermodynamics, kinematics and electricity. Mechanical engineering contributes significantly to other fields such as civil engineering, industrial engineering, chemical engineering, and many others. Different approaches, evaluations, methodologies and advanced studies on mechanical engineering have been included herein. In this book, using case studies and examples, constant effort has been made to make the understanding of the difficult concepts of mechanical engineering as easy and informative as possible, for the readers.

Buch. Condition: Neu. Neuware - Advertising and branding are two primary aspects of marketing. They are both a distinct field of study but are often studied in confluence with each other. Advertising involves either an audio or visual or a combination of both as a medium of communication, for example TV and radio ads, billboards, etc. Branding refers to products marked with a logo or sometimes a slogan for brand recognition, such as posters, stickers, etc. This book is a valuable compilation of topics, ranging from the basic to the most complex advancements in the field of advertising and marketing. It will help the readers in keeping pace with the rapid changes in this field.

Buch. Condition: Neu. Neuware - Inorganic chemistry refers to that branch of chemistry, which deals with the study and analysis of all inorganic and organometallic compounds. It can be further divided into inorganic chemistry and theoretical inorganic chemistry. Inorganic chemistry finds its application in fields like agriculture, materials science, surfactants, catalysis, medications, fuel, etc. This book elucidates the concepts and innovative models around prospective developments with respect to inorganic chemistry. It presents this complex subject in the most comprehensible and easy to understand language. The topics covered herein offer the readers new insights in this field. This textbook will serve as a valuable source of reference for those interested in this subject.

Buch. Condition: Neu. Neuware - Computational modeling uses computers to understand and study the behavior of complex systems. This process encompasses subjects such as mathematics, physics and computer science. Computational models are mostly used in weather forecasting models, flight simulator models, molecular protein folding models, neural network models, etc. This book contains some path-breaking studies in the field of computational modeling.It elucidates the concepts and innovative models around prospective developments with respect to computational modeling. This book explores all the important aspects of computational modeling in the present day scenario.It aims to serve as a resource guide for students and experts alike and contribute to the growth of the discipline.

Buch. Condition: Neu. Neuware - The application of the concepts and analysis of economics for problem solving in management related issues is known as managerial economics. Risk analysis, capital budgeting and pricing analysis are some of the significant areas where managerial economics is applied. This book studies, analyses and upholds the pillars of managerial economics and its utmost significance in modern times. Some of the diverse topics covered herein address the varied branches that fall under this discipline. It attempts to assist those with a goal of delving into the field of managerial economics.

Buch. Condition: Neu. Neuware - Information theory studies the storage and extraction of information. Lossless data compression, lossy data compression and channel coding are some of the fundamental aspects of information theory. Information theory is essentially used in cryptography, which studies the practice of securing communication. It is used in our day-to-day life applications such as ATM cards, computer passwords, website encryptions and electronic commerce. Coherent flow of topics, student-friendly language and extensive use of examples make this book an invaluable source of knowledge. It aims to serve as a resource guide for students and experts alike and contribute to the growth of the discipline.

Buch. Condition: Neu. Neuware - This book discusses the fundamental as well as modern approaches of communication studies. It describes in detail the various concepts and application of this area in the modern scenario. Communication studies refer to that part of academic sciences which deals with the study of the different forms of human communications. It is divided into three sub-fields namely verbal communication, written communication and non-verbal communication. This book provides in-depth knowledge about the various branches of communication. It contains topics related to the theories and techniques of communication. The book will assist researchers and students in this field.

Buch. Condition: Neu. Neuware - E-Learning helps in educating students by using electronic educational technology. It can either be synchronous, linear, collaborative or asynchronous in nature. The most widely popular forms of E-Learning include m-learning, virtual classrooms, online distance learning, etc. As this field is emerging at a rapid pace, the contents of this book will help the readers understand the modern concepts and applications of the subject. While understanding the long-term perspectives of the topics, the book makes an effort in highlighting their impact as a modern tool for the growth of the discipline. It will help the students in keeping pace with the rapid changes in this field.

Buch. Condition: Neu. Neuware - Urban planning and transportation management attempts to understand the growth and development of metropolitan areas and correspondingly plan a transportation system for that particular area or a city. Numerous issues are considered in this field like air pollution, traffic congestion, infrastructure, etc. This book elucidates the concepts and innovative models around prospective developments with respect to urban planning and transportation management. As this field is emerging at a rapid pace, the contents of this book will help the readers understand the modern concepts and applications of the subject.