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9783319840321 - Brand Fans: Lessons from the World's Greatest Sporting Brands by Smith, Aaron C T ; Stavros, Constantino; Westberg, Kate (15 results)
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Brand Fans: Lessons from the World's Greatest Sporting Brands
Seller: Ria Christie Collections, Uxbridge, United Kingdom
Seller rating 5 out of 5 stars
£ 127.60
£ 11.98 shipping
Ships from United Kingdom to U.S.A.Quantity: Over 20 available
Add to basketCondition: New. In.
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Condition: New.
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Condition: As New. Unread book in perfect condition.
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Brand Fans: Lessons from the World?s Greatest Sporting Brands
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Ireland
Seller rating 5 out of 5 stars
Condition: New. 2018. Paperback. . . . . .
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Condition: New. Softcover reprint of the original 1st ed. 2017 edition NO-PA16APR2015-KAP.
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Taschenbuch. Condition: Neu. Brand Fans | Lessons from the World's Greatest Sporting Brands | Aaron C. T. Smith (u. a.) | Taschenbuch | x | Englisch | 2018 | Palgrave Macmillan | EAN 9783319840321 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
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Brand Fans : Lessons from the World's Greatest Sporting Brands
Language: English
Published by Springer International Publishing, Springer International Publishing, 2018
ISBN 10: 3319840320 ISBN 13: 9783319840321
Taschenbuch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - Combining the latest branding research with a diverse range of powerful case examples, this book reveals the cutting edge techniques of value co-creation, personalisation and customer engagement employed by sport's leading brands. Based on the transferable lessons that emanate from these practices, Brand Fansexplores and illuminates how firms can cultivate connected fans and lifelong advocates, while building brand equity exponentially in the process. This is a book that will appeal to scholars and practitioners alike, as well as anyone fascinated by modern marketing, consumer relationships and branding.
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Condition: New. 2018. Paperback. . . . . . Books ship from the US and Ireland.
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Paperback. Condition: New. New. book.
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Condition: new. Questo è un articolo print on demand.
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Brand Fans
Language: English
Published by Springer International Publishing Mai 2018, 2018
ISBN 10: 3319840320 ISBN 13: 9783319840321
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
Seller rating 5 out of 5 stars
Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Combining the latest branding research with a diverse range of powerful case examples, this book reveals the cutting edge techniques of value co-creation, personalisation and customer engagement employed by sport's leading brands. Based on the transferable lessons that emanate from these practices, Brand Fansexplores and illuminates how firms can cultivate connected fans and lifelong advocates, while building brand equity exponentially in the process. This is a book that will appeal to scholars and practitioners alike, as well as anyone fascinated by modern marketing, consumer relationships and branding. 260 pp. Englisch.
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Brand Fans
Language: English
Published by Springer International Publishing, 2018
ISBN 10: 3319840320 ISBN 13: 9783319840321
Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Reveals the cutting edge branding, value co-creation and customer engagement techniques professional sport employs Highlights the agile and novel methods used to meet consumer expectation and cultivate unprecedented brand valueExplains h.
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Brand Fans
Language: English
Published by Springer International Publishing, Palgrave Macmillan Mai 2018, 2018
ISBN 10: 3319840320 ISBN 13: 9783319840321
Seller: buchversandmimpf2000, Emtmannsberg, BAYE, Germany
Seller rating 5 out of 5 stars
Taschenbuch. Condition: Neu. This item is printed on demand - Print on Demand Titel. Neuware -Combining the latest branding research with a diverse range of powerful case examples, this book reveals the cutting edge techniques of value co-creation, personalisation and customer engagement employed by sportżs leading brands. Based on the transferable lessons that emanate from these practices, Brand Fans explores and illuminates how firms can cultivate connected fans and lifelong advocates, while building brand equity exponentially in the process. This is a book that will appeal to scholars and practitioners alike, as well as anyone fascinated by modern marketing, consumer relationships and branding.Springer-Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 260 pp. Englisch.
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Condition: New. Print on Demand.
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Condition: New. PRINT ON DEMAND.
