ISBN: 9780767901895 - Predatory Marketing: What Everyone in Business Needs to Win Today's Consumer (9 results)

Condition: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.

Condition: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc.

Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.

Paperback. Condition: Good. What do shoppers dislike most about shopping? What's the most common reason customers are turned off by ads? Which recent technology ranks highest as a consumer pet peeve? As founder and chairman of America's Research Group, Britt Beemer has spent the past two decades researching questions like these and learning how to virtually read the minds of American consumers.Predatory Marketing is based on one powerful principle: find out what your competitors do best (don't focus on their weaknesses) and convince their customers that you can do it even better.Applying this prescription to all aspects of marketing -- advertising, public relations, customer service, and sales -- Predatory Marketing reveals proven methods for winning customer satisfaction and loyalty. Including special nationwide Consumer Mind Reader surveys conducted exclusively for this book, Predatory Marketing is packed with hundreds of crucial facts, such as: - The ten most budget-conscious cities in America- The top ten reasons why advertising fails- The eight characteristics of America's highest-rated retail salespeopleBe first. Be right. Or be dead, Beemer teaches. Predatory Marketing is a gold mine of wisdom to help anyone in business not only survive, but win.…

Paperback. Condition: Very Good. What do shoppers dislike most about shopping? What's the most common reason customers are turned off by ads? Which recent technology ranks highest as a consumer pet peeve? As founder and chairman of America's Research Group, Britt Beemer has spent the past two decades researching questions like these and learning how to virtually read the minds of American consumers.Predatory Marketing is based on one powerful principle: find out what your competitors do best (don't focus on their weaknesses) and convince their customers that you can do it even better.Applying this prescription to all aspects of marketing -- advertising, public relations, customer service, and sales -- Predatory Marketing reveals proven methods for winning customer satisfaction and loyalty. Including special nationwide Consumer Mind Reader surveys conducted exclusively for this book, Predatory Marketing is packed with hundreds of crucial facts, such as: - The ten most budget-conscious cities in America- The top ten reasons why advertising fails- The eight characteristics of America's highest-rated retail salespeopleBe first. Be right. Or be dead, Beemer teaches. Predatory Marketing is a gold mine of wisdom to help anyone in business not only survive, but win.…

Paperback. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

Paperback. Condition: As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less.

Trade Paperback. Condition: Near Fine. Dust Jacket Condition: Near Fine. Condition: 'NF' Notes: Increasing market share by taking away customers from your competitors.

paperback. Condition: New. In shrink wrap. Looks like an interesting title.