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Nimmermann Frederic (16 results)
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Condition: As New. Unread book in perfect condition.
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Congruency, Expectations and Consumer Behavior in Digital Environments (Handel und Internationales Marketing Retailing and International Marketing)
Book 11 of 20: Handel und Internationales Marketing Retailing and International MarketingSeller: Ria Christie Collections, Uxbridge, United Kingdom
Seller rating 5 out of 5 stars
£ 50.80
£ 11.98 shipping
Ships from United Kingdom to U.S.A.Quantity: Over 20 available
Add to basketCondition: New. In.
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Congruency, Expectations and Consumer Behavior in Digital Environments (Handel und Internationales Marketing Retailing and International Marketing)
Book 11 of 20: Handel und Internationales Marketing Retailing and International MarketingLanguage: English
Published by Springer Gabler 2019-12-28, 2019
ISBN 10: 365828420X ISBN 13: 9783658284206
Paperback. Condition: New.
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Congruency, Expectations And Consumer Be
Book 11 of 20: Handel und Internationales Marketing Retailing and International MarketingSeller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Ireland
Seller rating 5 out of 5 stars
Condition: New.
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Paperback. Condition: Brand New. 228 pages. 8.26x5.82x0.35 inches. In Stock.
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Congruency, Expectations and Consumer Behavior in Digital Environments
Book 11 of 20: Handel und Internationales Marketing Retailing and International MarketingLanguage: English
Published by Springer Fachmedien Wiesbaden, 2019
ISBN 10: 365828420X ISBN 13: 9783658284206
Taschenbuch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - A progress in technologies, the increasing expansion and use of digital environments lead to remarkable shifts of business activities. These transformations not only impact business but also affect consumers' attitudes, beliefs, and practices. Thus, Frederic Nimmermann sheds light on consumer behavior in central subareas in digital environments such as advertising. Six essays address specific phenomena in these central subareas for a more profound understanding of consumers and their related behavior. Both academia and practitioners profit from the results and implications of this study. About the Author:Frederic Nimmermann works as a research assistant at the Chair of Marketing and Retailing at the University of Siegen. His research focuses on consumer behavior in digital environments.
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Taschenbuch. Condition: Neu. Congruency, Expectations and Consumer Behavior in Digital Environments | Frederic Nimmermann | Taschenbuch | Handel und Internationales Marketing Retailing and International Marketing | xiv | Englisch | 2019 | Springer Vieweg | EAN 9783658284206 | Verantwortliche Person für die EU: Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
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Condition: new. Questo è un articolo print on demand.
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Congruency, Expectations and Consumer Behavior in Digital Environments
Book 11 of 20: Handel und Internationales Marketing Retailing and International MarketingLanguage: English
Published by Springer Fachmedien Wiesbaden Nov 2019, 2019
ISBN 10: 365828420X ISBN 13: 9783658284206
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
Seller rating 5 out of 5 stars
Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -A progress in technologies, the increasing expansion and use of digital environments lead to remarkable shifts of business activities. These transformations not only impact business but also affect consumers' attitudes, beliefs, and practices. Thus, Frederic Nimmermann sheds light on consumer behavior in central subareas in digital environments such as advertising. Six essays address specific phenomena in these central subareas for a more profound understanding of consumers and their related behavior. Both academia and practitioners profit from the results and implications of this study. About the Author:Frederic Nimmermann works as a research assistant at the Chair of Marketing and Retailing at the University of Siegen. His research focuses on consumer behavior in digital environments. 228 pp. Englisch.
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Congruency, Expectations and Consumer Behavior in Digital Environments
Book 11 of 20: Handel und Internationales Marketing Retailing and International MarketingLanguage: English
Published by Springer Fachmedien Wiesbaden, 2019
ISBN 10: 365828420X ISBN 13: 9783658284206
Kartoniert / Broschiert. Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Academia and practitioners profit from a holistic perspectiveA progress in technologies, the increasing expansion and use of digital environments lead to remarkable shifts of business activities. These transformations not only impact business bu.
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Congruency, Expectations and Consumer Behavior in Digital Environments
Book 11 of 20: Handel und Internationales Marketing Retailing and International MarketingLanguage: English
Published by Springer Vieweg Nov 2019, 2019
ISBN 10: 365828420X ISBN 13: 9783658284206
Seller: buchversandmimpf2000, Emtmannsberg, BAYE, Germany
Seller rating 5 out of 5 stars
Taschenbuch. Condition: Neu. This item is printed on demand - Print on Demand Titel. Neuware -¿About the Author:Frederic Nimmermann works as a research assistant at the Chair of Marketing and Retailing at the University of Siegen. His research focuses on consumer behavior in digital environments.Springer-Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 228 pp. Englisch.
