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Leng Zhen Xing (2 results)
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speculation: nothing good in the event marketing (2)(Chinese Edition)
Language: English
Published by Enterprise Management Press Pub. Date :2006-08-01, 1991
ISBN 10: 7801970039 ISBN 13: 9787801970039
Soft cover. Condition: New. Language:Chinese.Author:LENG ZHEN XING.Binding:Soft cover.Publisher:Enterprise Management Press Pub. Date :2006-08-01.
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paperback. Condition: New. Pub Date :2004-01-01 Publisher: Enterprise Management Press Event marketing. skillfully deflected the dissemination of results has always been for many businesses favor. Very unfortunately. almost no detailed analysis of the writings of event marketing. Planned in China in recent years many classic event marketing case of fusion several years of experience in event marketing. based on the theory of consumer psychology intervention. systematically discusses the concept of event marketing. even.
