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Marketing Moves : A New Approach to Profits, Growth, and Renewal
Published by Harvard Business Review Press, 2001
ISBN 10: 1578516005 ISBN 13: 9781578516001
Language: English
Seller: Better World Books Ltd, Dunfermline, United Kingdom
Seller rating 5 out of 5 stars
Condition: Very Good. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.
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Marketing Moves: A New Approach to Profits, Growth, and Renewal
Published by Harvard Business Review Press 01/07/2001, 2001
ISBN 10: 1578516005 ISBN 13: 9781578516001
Language: English
Condition: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee.
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Marketing Moves: A New Approach to Profits, Growth, and Renewal
Published by Harvard Business Review Press 01/07/2001, 2001
ISBN 10: 1578516005 ISBN 13: 9781578516001
Language: English
Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. .
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Marketing Moves: A New Approach to Profits, Growth, and Renewal
Published by Harvard Business Review Press (edition First Edition), 2001
ISBN 10: 1578516005 ISBN 13: 9781578516001
Language: English
First Edition
£ 3.59
Convert currency£ 4.41 shipping from U.S.A. to United KingdomQuantity: 1 available
Add to basketHardcover. Condition: Good. First Edition. It's a preowned item in good condition and includes all the pages. It may have some general signs of wear and tear, such as markings, highlighting, slight damage to the cover, minimal wear to the binding, etc., but they will not affect the overall reading experience.
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Marketing Moves
Published by Harvard Business Review Press, 2001
ISBN 10: 1578516005 ISBN 13: 9781578516001
Language: English
£ 2.96
Convert currency£ 5.18 shipping from Spain to United KingdomQuantity: 1 available
Add to basketCondition: Como nuevo. : En 'Marketing Moves', Philip Kotler, Dipak Jain y Suvit Maesincee exploran cómo la globalización, Internet y la hipercompetición están transformando los mercados. Argumentan que el marketing debe evolucionar para priorizar la creación de valor para el cliente y adaptarse a un entorno donde los clientes son escasos. El libro presenta el concepto de 'marketing holístico', que integra el marketing tradicional con las capacidades digitales para construir relaciones a largo plazo con los stakeholders. Este enfoque permite a las empresas identificar nuevas oportunidades de valor, crear ofertas personalizadas y operar con alta calidad y velocidad, construyendo una plataforma de marketing completa para un mundo centrado en el cliente. EAN: 9781578516001 Tipo: Libros Categoría: Negocios y Economía Título: Marketing Moves Autor: Philip Kotler| Dipak C. Jain| Suvit Maesincee Editorial: Harvard Business Review Press Idioma: en Páginas: 193 Formato: tapa dura.
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Marketing Moves: A New Approach to Profits, Growth, and Renewal
Published by Harvard Business School Press, 2002
ISBN 10: 1578516005 ISBN 13: 9781578516001
Language: English
Hardcover. Condition: Bon. Ancien livre de bibliothèque. Salissures sur la tranche. Edition 2002. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Stains on the edge. Edition 2002. Ammareal gives back up to 15% of this item's net price to charity organizations.
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Marketing Moves : A New Approach to Profits, Growth, and Renewal
Published by Harvard Business Review Press, 2001
ISBN 10: 1578516005 ISBN 13: 9781578516001
Language: English
£ 5.35
Convert currency£ 4.82 shipping from U.S.A. to United KingdomQuantity: 1 available
Add to basketCondition: Very Good. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.
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Marketing Moves: A New Approach to Profits, Growth, and Renewal
Published by Harvard Business Review Press, 2001
ISBN 10: 1578516005 ISBN 13: 9781578516001
Language: English
£ 5.08
Convert currency£ 7.37 shipping from U.S.A. to United KingdomQuantity: 1 available
Add to basketHardcover. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.1.
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£ 3.55
Convert currency£ 7.78 shipping from Germany to United KingdomQuantity: 1 available
Add to basketGebundene Ausgabe. Condition: Wie neu. 248 Seiten Sprache: Deutsch Gewicht in Gramm: 514.
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El marketing se mueve
Published by Paidos Iberica Ediciones S A, 2002
ISBN 10: 8449313120 ISBN 13: 9788449313127
Language: Spanish
£ 3.38
Convert currency£ 5.18 shipping from Spain to United KingdomQuantity: 1 available
Add to basketCondition: Como nuevo. : En 'El marketing se mueve', Philip Kotler, Dipak C. Jain y Suvit Maesincee exploran cómo la globalización y la tecnología están transformando los mercados. Este libro ofrece una nueva perspectiva sobre cómo las empresas pueden crear valor para los clientes en un entorno en constante cambio, combinando estrategias de marketing tradicionales con capacidades digitales para construir relaciones duraderas y mutuamente beneficiosas. Ideal para profesionales y estudiantes del área. EAN: 9788449313127 Tipo: Libros Categoría: Negocios y Economía Título: El marketing se mueve Autor: Philip Kotler| Dipak C. Jain| Suvit Maesincee Editorial: Paidos Iberica Ediciones S A Idioma: es-ES Páginas: 232 Formato: tapa blanda.
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Marketing Moves: A New Approach to Profits, Growth, and Renewal
Published by Harvard Business School Pr, 2002
ISBN 10: 1578516005 ISBN 13: 9781578516001
Language: English
Hardcover. Condition: Brand New. 193 pages. 9.50x5.75x1.00 inches. In Stock.
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Marketing Moves : A New Approach to Profits, Growth, and Renewal
Published by Harvard Business Review Press, 2001
ISBN 10: 1578516005 ISBN 13: 9781578516001
Language: English
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Seller rating 5 out of 5 stars
Condition: New.
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Marketing Moves: A New Approach to Profits, Growth, and Renewal
Published by Harvard Business Review Press, 2001
ISBN 10: 1578516005 ISBN 13: 9781578516001
Language: English
£ 3.58
Convert currency£ 25.78 shipping from U.S.A. to United KingdomQuantity: 1 available
Add to basketCondition: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.
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Marketing Moves: A New Approach to Profits, Growth, and Renewal
Published by Harvard Business Review Press, 2001
ISBN 10: 1578516005 ISBN 13: 9781578516001
Language: English
£ 3.58
Convert currency£ 25.78 shipping from U.S.A. to United KingdomQuantity: 1 available
Add to basketCondition: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc.
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Marketing Moves: A New Approach to Profits, Growth, and Renewal
Published by Harvard Business Review Press 2002-03-01, 2002
ISBN 10: 1578516005 ISBN 13: 9781578516001
Language: English
Hardcover. Condition: New.
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Marketing Moves: A New Approach to Profits, Growth, and Renewal
Published by Harvard Business Review Press, 2001
ISBN 10: 1578516005 ISBN 13: 9781578516001
Language: English
Seller: Ria Christie Collections, Uxbridge, United Kingdom
Seller rating 5 out of 5 stars
Condition: New. In.
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Marketing Moves : A New Approach to Profits, Growth, and Renewal
Published by Harvard Business Review Press, 2001
ISBN 10: 1578516005 ISBN 13: 9781578516001
Language: English
Seller: GreatBookPricesUK, Woodford Green, United Kingdom
Seller rating 5 out of 5 stars
Condition: As New. Unread book in perfect condition.
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Marketing der Zukunft : Mit Sense and Response zu mehr Wachstum und Gewinn
Published by Campus Verlag GmbH u. Edition Qumran, 2002
ISBN 10: 3593370778 ISBN 13: 9783593370774
Language: German
£ 5.07
Convert currency£ 20.66 shipping from Germany to United KingdomQuantity: 2 available
Add to basketCondition: Sehr gut. Zustand: Sehr gut | Seiten: 248 | Sprache: Deutsch | Produktart: Bücher.
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Marketing Moves: A New Approach to Profits, Growth, and Renewal
Published by Harvard Business Review Press, 2001
ISBN 10: 1578516005 ISBN 13: 9781578516001
Language: English
£ 6.03
Convert currency£ 29.46 shipping from U.S.A. to United KingdomQuantity: 1 available
Add to basketHardcover. Condition: New. HARDCOVER, BRAND NEW, Perfect Shape, No Remainder Mark,Fast Shipping With Online Tracking, International Orders shipped Global Priority Air Mail, All orders handled with care and shipped promptly in secure packaging, we ship Mon-Sat and send shipment confirmation emails. Our customer service is friendly, we answer emails fast, accept returns and work hard to deliver 100% Customer Satisfaction!
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Marketing Moves: A New Approach to Profits, Growth, and Renewal
Published by Harvard Business Press, 2001
ISBN 10: 1578516005 ISBN 13: 9781578516001
Language: English
£ 6.03
Convert currency£ 29.46 shipping from U.S.A. to United KingdomQuantity: 1 available
Add to basketHardcover. Condition: New. HARDCOVER, BRAND NEW, Perfect Shape, No Black Remainder Mark,Fast Shipping With Online Tracking, International Orders shipped Global Priority Air Mail, All orders handled with care and shipped promptly in secure packaging, we ship Mon-Sat and send shipment confirmation emails. Our customer service is friendly, we answer emails fast, accept returns and work hard to deliver 100% Customer Satisfaction!
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Marketing in beweging. Een nieuwe kijk op winst, groei en vernieuwing
Published by Academic Service, Schoonhoven, 2002
ISBN 10: 9052614180 ISBN 13: 9789052614182
Language: Dutch
£ 8.90
Convert currency£ 12.97 shipping from Netherlands to United KingdomQuantity: 1 available
Add to basketCondition: Good.
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Marketing Moves : A New Approach to Profits, Growth, and Renewal
Published by Harvard Business Review Press, 2001
ISBN 10: 1578516005 ISBN 13: 9781578516001
Language: English
£ 30.67
Convert currency£ 14.73 shipping from U.S.A. to United KingdomQuantity: 1 available
Add to basketCondition: New.
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Marketing Moves : A New Approach to Profits, Growth, and Renewal
Published by Harvard Business Review Press, 2001
ISBN 10: 1578516005 ISBN 13: 9781578516001
Language: English
£ 30.67
Convert currency£ 14.73 shipping from U.S.A. to United KingdomQuantity: 1 available
Add to basketCondition: As New. Unread book in perfect condition.
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El marketing se mueve: una nueva aproximación a los beneficios, el crecimiento y la renovación (Primera edición)
Published by Ediciones Paidos Iberica, 2002
ISBN 10: 8449313120 ISBN 13: 9788449313127
Language: Spanish
£ 10.02
Convert currency£ 18.58 shipping from Spain to United KingdomQuantity: 1 available
Add to basketTapa Blanda. Condition: Bien. ECONOMIA. EMPRESA. Tapa blanda de editorial ilustrada con solapas. Sin subrayados ni anotaciones. Perfecto estado de conservación. Internet, la globalización y la hipercompetencia están redefiniendo profundamente los mercados y cambiando la manera de actuar en los negocios. El problema, afirma el especialista de renombre internacional Philip Kotler y sus coautores Dipak C. Jain y Suvit Maesincee, es que el marketing no ha avanzado al mismo ritmo que los mercados. En el mundo actual, los clientes son escasos y es necesario redefinir y ampliar el marketing clásico para reflejar esta nueva realidad. Todo esto exige un replanteamiento fundamental de la estrategia empresarial para permitir la creación de valores añadidos para los clientes, tanto en el mercado como en el espacio mercantil. Y es el marketing el que se convierte en principal motor del desarrollo y la aplicación de esta nueva estrategia. ¿Cómo lograrlo? Utilizar un paradigma del marketing radicalmente nuevo llamado marketing holístico, un concepto dinámico derivado del entorno electrónico y de la interactividad entre compañías, clientes y colaboradores. Este nuevo paradigma combina lo mejor del marketing tradicional con las nuevas capacidades digitales para desarrollar relaciones a largo plazo mutuamente satisfactorias. Perfilar un esquema para llevar a la práctica el marketing holístico requiere integrar la gestión de la demanda del cliente, la asignación de recursos internos y externos, y la colaboración sistemática entre unidades. Los autores muestran de qué manera puede ayudar a las compañías a: * Identificar las oportunidades para renovar sus mercados. * Crear eficientemente las mejores ofertas. * Ofrecer productos y servicios que respondan a las necesidades del cliente. * Operar en el más alto nivel de calidad del producto en cuanto a servicio y velocidad. Tan revolucionario como práctico, este libro muestra cómo desarrollar una plataforma de marketing completa, lista para los desafíos y oportunidades que surgen de un mundo empresarial centrado en el cliente. Libro.
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Marketing Moves: A New Approach to Profits, Growth, and Renewal
Published by McGraw-Hill Professional|Harvard Business School Press, 2001
ISBN 10: 1578516005 ISBN 13: 9781578516001
Language: English
£ 35.47
Convert currency£ 21.60 shipping from Germany to United KingdomQuantity: 1 available
Add to basketCondition: New. The Internet, globalization, and hypercompetition are dramatically reshaping markets and changing the way business is done. This work describes the next transformational imperative for marketing. It calls for a fundamental rethinking of corporate strategy t.
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MARKETING MOVES A New Approach to Profits, Growth, and Renewal
Published by Harvard Business Review Press, Boston, 2001
ISBN 10: 1578516005 ISBN 13: 9781578516001
Language: English
First Edition
£ 37.14
Convert currency£ 28.69 shipping from U.S.A. to United KingdomQuantity: 1 available
Add to basketHardcover. First Edition; First Printing. Fine in a Fine dust jacket. ; 9.2 X 6.3 X 0.9 inches; 193 pages.
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Marketing Moves Format: Hardcover
Published by Harvard Business Review Press, 2001
ISBN 10: 1578516005 ISBN 13: 9781578516001
Language: English
£ 21.20
Convert currency£ 44.20 shipping from U.S.A. to United KingdomQuantity: 10 available
Add to basketCondition: As New. Unread copy in mint condition.
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Marketing Moves Format: Hardcover
Published by Harvard Business Review Press, 2001
ISBN 10: 1578516005 ISBN 13: 9781578516001
Language: English
£ 21.27
Convert currency£ 44.20 shipping from U.S.A. to United KingdomQuantity: 10 available
Add to basketCondition: New. Brand New.
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Il marketing che cambia
Published by Il Sole 24 Ore, 2002
Seller: Studio Bibliografico Stazione di Posta, Montelupo Fiorentino, FI, Italy
Seller rating 2 out of 5 stars
First Edition
£ 7.12
Convert currency£ 25.93 shipping from Italy to United KingdomQuantity: 1 available
Add to basketCondition: In ottimo stato. "Il marketing che cambia. Un nuovo approccio al profitto, alla crescita e al rinnovamento", prima edizione 2002, pp. 182, formato 15 x 22. Copertina morbida illustrata con titoli in rosso e nero al piatto anteriore e in bianco e giallo sul dorso. Edizione a cura di Walter Giorgio Scott. Ottime condizioni.
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El marketin se mueve : una nueva aproximación a los beneficios, el crecimiento y la renovación
Published by Ediciones Paidós Ibérica, S.A., Barcelona, 2002
ISBN 10: 8449313120 ISBN 13: 9788449313127
Language: Spanish
£ 21.37
Convert currency£ 17.29 shipping from Spain to United KingdomQuantity: 1 available
Add to basket1ª ed., 1ª imp. edición. rúst. . 228 p. páginas.
