John Mcelwee (36 results)

Hardback. Condition: Very Good. The Art of Selling Movies presents the first-ever look at 60 years of newspaper advertising for motion pictures great and small. These ads created by Hollywood and adapted by local and regional exhibitors motivated patrons to leave their homes, part with precious income, and spend time in the dark. Because of the high stakes involved, theater operators used wildly creative means to make that happen. They made movie advertising equal parts art and psychology, appealing to every human instinct (especially sex) in an effort to push product and keep their theatres in business. From the pen-and-ink masterpieces of the 1920s and 30s to location-specific folk art to ad space jam-packed with enticements for every member of the family, The Art of Selling Movies dissects the psyche of the American movie-going public . and the advertisers seeking to push just the right buttons.…

Condition: New. New dust jacket.

Condition: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Hardcover. Condition: Good.

Hardcover. Condition: Very Good. No Jacket. Missing dust jacket; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.

Paperback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Condition: Like New. Never used! Light wear to corners/edges from shelving. Wholesale pricing available via Amazon business.Never used! Light wear to corners/edges from shelving.

Condition: New. Brand new!New.

Hardcover. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

hardcover. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

Condition: New. Brand new.New.

hardcover. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

Hardcover. Condition: Very Good. Minimal shelf wear, clean internals. May have remainder mark.

Condition: New. 2013. hardcover. . . . . . Books ship from the US and Ireland.

Hardcover. Condition: Near Fine. Dust Jacket Condition: Very Good. 1st Edition. Dust jacket is in Very Good condition being lightly bumped at the back top left corner and bumped along the back bottom edge. Book pages are clean with no marks. Bookseller Inventory BS/BS 14033 01/2023.

Condition: New. 2013. hardcover. . . . . .

hardcover. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

Condition: very good. Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages.

Hardcover. Condition: New. Before the modern phenomenon of the big budget movie, released simultaneously around the world with an enormous and coordinated marketing effort, individual picture houses had much more autonomy in how they promoted films locally. Illustrated with posters, lobby cards and archive photographs, this celebration of the golden age of cinema in America, from the 1930s to the 1960s, pays tribute to the showmanship of small-town exhibitors who kept audiences coming back week after week, whatever was playing.…

Soft cover. Condition: As New. 1st Edition. Mint condition! Pristine condition in trade paperback -- crisp, bright, and tight -- with no markings and no defects of any kind. Apparent first edition. Suitable condition for presentation as a gift, or for adding to a library collection. Ships from NC. All softcover titles are sealed in recycled plastic, packaged securely with recycled cardboard backing, and shipped promptly. (C-7/2-C.). …

hardcover. Condition: fine. Dust Jacket Condition: fine. Illustrated profusely in color and black and white. 286 pages. 4to, black boards, d.w. Pittsburgh: Pennsylvania, (2017). A fine copy in a fine dust wrapper.

Hardcover. Condition: New. Dust Jacket Condition: New. 2025.

Pamphlet. Condition: Very Good. Vol 41 No 3 March 1990. 191 pp. Solidly bound copy with moderate external wear, crisp pages and clean text.

Soft Cover/Pamphlet. Condition: Very Good. January/February 1990. 63 pp. January/February 1990 only! Solidly bound copy with moderate external wear, crisp pages and clean text.

Condition: Very Good. Hardcover in a bright, unclipped dust jacket. The Art of Selling Movies presents the first-ever look at 60 years of newspaper advertising for motion pictures great and small. These ads created by Hollywood and adapted by local and regional exhibitors motivated patrons to leave their homes, part with precious income, and spend time in the dark. Because of the high stakes involved, theater operators used wildly creative means to make that happen. They made movie advertising equal parts art and psychology, appealing to every human instinct (especially sex) in an effort to push product and keep their theatres in business. From the pen-and-ink masterpieces of the 1920s and 30s to location-specific folk art to ad space jam-packed with enticements for every member of the family, The Art of Selling Movies dissects the psyche of the American movie-going public . and the advertisers seeking to push just the right buttons. Record # 379562.…

hardcover. Condition: As New. Used like new. 2025 Filed backroom.

Hardcover. Condition: Near Fine. Fine dj. First Edition. [a nice clean as-new book, with no discernible wear to either book or jacket, although the book itself is very slightly twisted on its axis, probably the result of improper shelving over time; stand your books up straight or store 'em flat, people!]. (B&W photographs, ad reproductions) "A unique, first-ever look at 60 years of newspaper advertising for motion pictures great and not-so-great. From the pen-and-ink masterpieces of the 1930s to location-specific folk art to ad space jam-packed with enticements for every member of the family, [this book] dissects the psyche of the American movie-going public -- and the advertisers seeking a way in." ****NOTE that additional postage charges will be assessed for international shipping of this heavy book; if this concerns you, please contact us for a shipping quote before placing your order.****. Illustrated by (book and dj design) Sharon Berk (illustrator). …

PAPER BACK BLUE. Condition: GOOD. general wear Oversized book, additional postage may be required. DATE PUBLISHED: 2002 EDITION: 130.

hardcover. Condition: Like New. Dust Jacket Condition: New. 202Signed by authorFILED IB BACKROOM.

Condition: Very Good. Hardcover in a bright, unclipped dust jacket. The Art of Selling Movies presents the first-ever look at 60 years of newspaper advertising for motion pictures great and small. These ads created by Hollywood and adapted by local and regional exhibitors motivated patrons to leave their homes, part with precious income, and spend time in the dark. Because of the high stakes involved, theater operators used wildly creative means to make that happen. They made movie advertising equal parts art and psychology, appealing to every human instinct (especially sex) in an effort to push product and keep their theatres in business. From the pen-and-ink masterpieces of the 1920s and 30s to location-specific folk art to ad space jam-packed with enticements for every member of the family, The Art of Selling Movies dissects the psyche of the American movie-going public . and the advertisers seeking to push just the right buttons. Record # 372023.…