Published by University of Chicago Press, 2012
ISBN 10: 0226491498 ISBN 13: 9780226491493
Language: English
Seller: Open Books, Chicago, IL, U.S.A.
hardcover. Condition: Fine. Open Books is a nonprofit social venture that provides literacy experiences for thousands of readers each year through inspiring programs and creative capitalization of books.
Published by University of Chicago Press, 2012
ISBN 10: 0226491498 ISBN 13: 9780226491493
Language: English
Seller: Midtown Scholar Bookstore, Harrisburg, PA, U.S.A.
Hardcover. Condition: Good. HARDCOVER Good - Bumped and creased book with tears to the extremities, but not affecting the text block, may have remainder mark or previous owner's name - GOOD Standard-sized.
Published by University of Chicago Press, 2012
ISBN 10: 0226491498 ISBN 13: 9780226491493
Language: English
Seller: Murphy-Brookfield Books, Iowa City SE, IA, U.S.A.
Hardcover. Condition: Fine. Dust Jacket Condition: Fine. clean, unmarked copy.
Published by University of Chicago Press, 2019
ISBN 10: 022666015X ISBN 13: 9780226660158
Language: English
Seller: Midtown Scholar Bookstore, Harrisburg, PA, U.S.A.
Paperback. Condition: Very Good. Very Good - Crisp, clean, unread book with some shelfwear/edgewear, may have a remainder mark - NICE PAPERBACK Standard-sized.
Published by University of Chicago Press, 2019
ISBN 10: 022666015X ISBN 13: 9780226660158
Language: English
Seller: Midtown Scholar Bookstore, Harrisburg, PA, U.S.A.
Paperback. Condition: Good. Good - Bumped and creased book with tears to the extremities, but not affecting the text block, may have remainder mark or previous owner's name - GOOD PAPERBACK Standard-sized.
Published by Washington DC, German Historical Institute, 2014
Language: English
Seller: Antiquariat Bookfarm, Löbnitz, Germany
Softcover. 182 S. r03671 Ex-library with stamp and library-signature in good condition, some traces of use. Ehemaliges Bibliotheksexemplar mit entprechenden Merkmalen in gutem Zustand. Sprache: Englisch Gewicht in Gramm: 550.
Published by German Historical Institute, 2014
Seller: Shadow Books, Norwich, United Kingdom
First Edition
Soft cover. Condition: Fine. First Edition. Impeccable Paperback.
Published by German Historical Institute, United Kingdom, 2014
Language: English
Seller: Winghale Books, South Kelsey, LINCS, United Kingdom
Soft cover. Condition: As New. 182 pages. Clean almost new book in soft card covers (More Atlantic Crossings? European Voices in the Post Atlantic Community - Bulletin of the German Historical Institute, supplement 10 - 2014).
Published by Center for Art, Design and Visual Culture, UMBC, 2020
ISBN 10: 0960088504 ISBN 13: 9780960088508
Language: English
Hardcover. Condition: New.
Condition: New.
Seller: Lucky's Textbooks, Dallas, TX, U.S.A.
Condition: New.
Condition: As New. Unread book in perfect condition.
Condition: New.
Published by The University of Chicago Press, 2019
ISBN 10: 022666015X ISBN 13: 9780226660158
Language: English
Seller: PBShop.store US, Wood Dale, IL, U.S.A.
PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000.
Published by de Gruyter Oldenbourg, 2022
ISBN 10: 3110468786 ISBN 13: 9783110468786
Language: German
Seller: Rarewaves USA, OSWEGO, IL, U.S.A.
Paperback. Condition: New.
Published by The University of Chicago Press, 2019
ISBN 10: 022666015X ISBN 13: 9780226660158
Language: English
Seller: PBShop.store UK, Fairford, GLOS, United Kingdom
PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000.
Published by University of Chicago Press, 2019
ISBN 10: 022666015X ISBN 13: 9780226660158
Language: English
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Ireland
Condition: New. 2019. Paperback. . . . . .
Published by The University of Chicago Press, US, 2019
ISBN 10: 022666015X ISBN 13: 9780226660158
Language: English
Seller: Rarewaves.com USA, London, LONDO, United Kingdom
Paperback. Condition: New. Forever immortalized in the television series Mad Men, the mid-twentieth century marketing world influenced nearly every aspect of American culture--music, literature, politics, economics, consumerism, race relations, gender, and more. In Engineered to Sell, Jan Logemann traces the transnational careers of consumer engineers in advertising, market research and commercial design who transformed capitalism, from the 1930s through the 1960s. He argues that the history of marketing consumer goods is not a story of American exceptionalism. Instead, the careers of immigrants point to the limits of the "Americanization" paradigm. First, Logemann explains the rise of a dynamic world of goods by emphasizing changes in marketing approaches increasingly tailored to consumers. Second, he looks at how and why consumer engineering was shaped by transatlantic exchanges. From Austrian psychologists and little-known social scientists to the illustrious Bauhaus artists, the migr s at the center of this story illustrate the vibrant cultural and commercial connections between metropolitan centers: Vienna and New York; Paris and Chicago; Berlin and San Francisco. These mid-century consumer engineers crossed national and disciplinary boundaries not only within arts and academia but also between governments, corporate actors, and social reform movements. By focusing on the transnational lives of migr consumer researchers, marketers, and designers, Engineered to Sell details the processes of cultural translation and adaptation that mark both the mid-century transformation of American marketing and the subsequent European shift to "American" consumer capitalism.
Published by Taylor & Francis Group, 2018
ISBN 10: 1138379271 ISBN 13: 9781138379275
Language: English
Seller: Books Puddle, New York, NY, U.S.A.
Condition: New.
Published by Walter de Gruyter 8/22/2022, 2022
ISBN 10: 3110468786 ISBN 13: 9783110468786
Language: German
Seller: BargainBookStores, Grand Rapids, MI, U.S.A.
Paperback or Softback. Condition: New. Konsumgeschichte. Book.
Published by University of Chicago Press, 2019
ISBN 10: 022666015X ISBN 13: 9780226660158
Language: English
Seller: Majestic Books, Hounslow, United Kingdom
Condition: New. pp. 352.
Published by University of Chicago Press, 2019
ISBN 10: 022666015X ISBN 13: 9780226660158
Language: English
Seller: Kennys Bookstore, Olney, MD, U.S.A.
Condition: New. 2019. Paperback. . . . . . Books ship from the US and Ireland.
Published by Taylor & Francis Group, 2018
ISBN 10: 1138379271 ISBN 13: 9781138379275
Language: English
Seller: Majestic Books, Hounslow, United Kingdom
Condition: New.
Published by University of Chicago Press 2019-11-20, 2019
ISBN 10: 022666015X ISBN 13: 9780226660158
Language: English
Seller: Chiron Media, Wallingford, United Kingdom
£ 31.14
Quantity: Over 20 available
Add to basketPaperback. Condition: New.
Published by The University of Chicago Press, 2019
ISBN 10: 022666015X ISBN 13: 9780226660158
Language: English
Seller: Grand Eagle Retail, Bensenville, IL, U.S.A.
Paperback. Condition: new. Paperback. The mid-twentieth-century marketing world influenced nearly every aspect of American culturemusic, literature, politics, economics, consumerism, race relations, gender, and more. In Engineered to Sell, Jan L. Logemann traces the transnational careers of consumer engineers in advertising, market research, and commercial design who transformed capitalism from the 1930s through the 1960s. He argues that the history of marketing consumer goods is not a story of American exceptionalism. Instead, the careers of immigrants point to the limits of the Americanization paradigm. Logemann explains the rise of a dynamic world of goods and examines how and why consumer engineering was shaped by transatlantic exchanges. From Austrian psychologists and little-known social scientists to the illustrious Bauhaus artists, the emigres at the center of this story illustrate the vibrant cultural and commercial connections between metropolitan centers: Vienna and New York; Paris and Chicago; Berlin and San Francisco. By focusing on the transnational lives of emigre consumer researchers, marketers, and designers, Engineered to Sell details the processes of cultural translation and adaptation that mark both the midcentury transformation of American marketing and the subsequent European shift to American consumer capitalism. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Published by de Gruyter Oldenbourg, 2022
ISBN 10: 3110468786 ISBN 13: 9783110468786
Language: German
Seller: Rarewaves.com USA, London, LONDO, United Kingdom
Paperback. Condition: New.
Published by University of Chicago press, 2012
ISBN 10: 0226491498 ISBN 13: 9780226491493
Language: English
Seller: INDOO, Avenel, NJ, U.S.A.
Condition: New. Brand New.
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: New.
Condition: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.
Condition: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.