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paperback. Condition: Very Good. Hands-On Data Science for Marketing: Improve your marketing strategies with machine learning using Python and R This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. .
Published by Packt Publishing (edition ), 2019
ISBN 10: 1789346347 ISBN 13: 9781789346343
Language: English
Seller: BooksRun, Philadelphia, PA, U.S.A.
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Published by Packt Publishing 2019-03, 2019
ISBN 10: 1789346347 ISBN 13: 9781789346343
Language: English
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Published by Packt Publishing 3/29/2019, 2019
ISBN 10: 1789346347 ISBN 13: 9781789346343
Language: English
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Add to basketPaperback or Softback. Condition: New. Hands-On Data Science for Marketing 1.74. Book.
Published by Packt Publishing 8/30/2024, 2024
ISBN 10: 1835889409 ISBN 13: 9781835889404
Language: English
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Add to basketPaperback or Softback. Condition: New. Machine Learning and Generative AI for Marketing: Take your data-driven marketing strategies to the next level using Python 1.81. Book.
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Published by Packt Publishing Limited, GB, 2019
ISBN 10: 1789346347 ISBN 13: 9781789346343
Language: English
Seller: Rarewaves.com UK, London, United Kingdom
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Add to basketPaperback. Condition: New. Optimize your marketing strategies through analytics and machine learningKey FeaturesUnderstand how data science drives successful marketing campaignsUse machine learning for better customer engagement, retention, and product recommendationsExtract insights from your data to optimize marketing strategies and increase profitabilityBook DescriptionRegardless of company size, the adoption of data science and machine learning for marketing has been rising in the industry. With this book, you will learn to implement data science techniques to understand the drivers behind the successes and failures of marketing campaigns. This book is a comprehensive guide to help you understand and predict customer behaviors and create more effectively targeted and personalized marketing strategies.This is a practical guide to performing simple-to-advanced tasks, to extract hidden insights from the data and use them to make smart business decisions. You will understand what drives sales and increases customer engagements for your products. You will learn to implement machine learning to forecast which customers are more likely to engage with the products and have high lifetime value. This book will also show you how to use machine learning techniques to understand different customer segments and recommend the right products for each customer. Apart from learning to gain insights into consumer behavior using exploratory analysis, you will also learn the concept of A/B testing and implement it using Python and R.By the end of this book, you will be experienced enough with various data science and machine learning techniques to run and manage successful marketing campaigns for your business.What you will learnLearn how to compute and visualize marketing KPIs in Python and RMaster what drives successful marketing campaigns with data scienceUse machine learning to predict customer engagement and lifetime valueMake product recommendations that customers are most likely to buyLearn how to use A/B testing for better marketing decision makingImplement machine learning to understand different customer segmentsWho this book is forIf you are a marketing professional, data scientist, engineer, or a student keen to learn how to apply data science to marketing, this book is what you need! It will be beneficial to have some basic knowledge of either Python or R to work through the examples. This book will also be beneficial for beginners as it covers basic-to-advanced data science concepts and applications in marketing with real-life examples.
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Add to basketKartoniert / Broschiert. Condition: New. This book will be an excellent resource for both Python and R developers and will help them apply data science and machine learning to marketing with real-world data sets. By the end of this book, you will be well equipped with the required knowledge and ex.
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Add to basketCondition: good. Fast Shipping - Good and clean conditions used book. Pages and cover are intact. Limited notes marks and highlighting may be present. May show signs of normal shelf wear and bends on edges. Item may be missing CDs or access codes. May include library marks.
Published by Packt Publishing Limited, GB, 2019
ISBN 10: 1789346347 ISBN 13: 9781789346343
Language: English
Seller: Rarewaves.com USA, London, LONDO, United Kingdom
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Add to basketPaperback. Condition: New. Optimize your marketing strategies through analytics and machine learningKey FeaturesUnderstand how data science drives successful marketing campaignsUse machine learning for better customer engagement, retention, and product recommendationsExtract insights from your data to optimize marketing strategies and increase profitabilityBook DescriptionRegardless of company size, the adoption of data science and machine learning for marketing has been rising in the industry. With this book, you will learn to implement data science techniques to understand the drivers behind the successes and failures of marketing campaigns. This book is a comprehensive guide to help you understand and predict customer behaviors and create more effectively targeted and personalized marketing strategies.This is a practical guide to performing simple-to-advanced tasks, to extract hidden insights from the data and use them to make smart business decisions. You will understand what drives sales and increases customer engagements for your products. You will learn to implement machine learning to forecast which customers are more likely to engage with the products and have high lifetime value. This book will also show you how to use machine learning techniques to understand different customer segments and recommend the right products for each customer. Apart from learning to gain insights into consumer behavior using exploratory analysis, you will also learn the concept of A/B testing and implement it using Python and R.By the end of this book, you will be experienced enough with various data science and machine learning techniques to run and manage successful marketing campaigns for your business.What you will learnLearn how to compute and visualize marketing KPIs in Python and RMaster what drives successful marketing campaigns with data scienceUse machine learning to predict customer engagement and lifetime valueMake product recommendations that customers are most likely to buyLearn how to use A/B testing for better marketing decision makingImplement machine learning to understand different customer segmentsWho this book is forIf you are a marketing professional, data scientist, engineer, or a student keen to learn how to apply data science to marketing, this book is what you need! It will be beneficial to have some basic knowledge of either Python or R to work through the examples. This book will also be beneficial for beginners as it covers basic-to-advanced data science concepts and applications in marketing with real-life examples.
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Add to basketCondition: acceptable. This copy may contain significant wear, including bending, heavy writing, tears, and or water damage. This book is a functional copy, not necessarily a beautiful copy. Copy may have loose pages. May not include access codes or CDs. May be an Ex library book with stickers and stamps. Dustjacket may be missing.
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Add to basketpaperback. Condition: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
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Add to basketPAP. Condition: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Published by Packt Publishing Limited, 2019
ISBN 10: 1789346347 ISBN 13: 9781789346343
Language: English
Seller: THE SAINT BOOKSTORE, Southport, United Kingdom
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Add to basketPaperback / softback. Condition: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days 791.