Goyal Philip (42 results)
HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
Review, Harvard Business; Kotler, Philip; Zoltners, Andris; Goyal, Manish; Anderson, James C.
Language: English
Published by Harvard Business Review Press, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Softcover
Seller: Dream Books Co., Denver, CO, U.S.A.Dream Books Co.
Contact seller5-star sellerCondition: Used - Fair
£ 3.25
Free ShippingShips within U.S.A.Quantity: 1 available
Condition: acceptable. This copy has clearly been enjoyedâ"expect noticeable shelf wear and some minor creases to the cover. Binding is strong, and all pages are legible. May contain previous library markings or stamps.
HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
Review, Harvard Business; Kotler, Philip; Zoltners, Andris; Goyal, Manish; Anderson, James C.
Language: English
Published by Harvard Business Review Press, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Softcover
Seller: Dream Books Co., Denver, CO, U.S.A.Dream Books Co.
Contact seller5-star sellerCondition: Used - Good
£ 3.25
Free ShippingShips within U.S.A.Quantity: 1 available
Condition: good. Gently used with minimal wear on the corners and cover. A few pages may contain light highlighting or writing, but the text remains fully legible. Dust jacket may be missing, and supplemental materials like CDs or codes may not be included. May be ex-library with library markings. Ships promptly.
HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
Review, Harvard Business; Kotler, Philip; Zoltners, Andris; Goyal, Manish; Anderson, James C.
Language: English
Published by Harvard Business Review Press, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Softcover
Seller: 3Brothers Bookstore, Egg harbor township, NJ, U.S.A.3Brothers Bookstore
Contact seller5-star sellerCondition: Used - Very good
£ 3.51
Free ShippingShips within U.S.A.Quantity: 1 available
Condition: very_good. Cover may have light wear, pages in very good condition and binding is sturdy; may have other light shelf wear or creases. May have notes or highlighting.
HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
Review, Harvard Business; Kotler, Philip; Zoltners, Andris; Goyal, Manish; Anderson, James C.
Language: English
Published by Harvard Business Review Press, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Softcover
Seller: Greenworld Books, arlington, TX, U.S.A.Greenworld Books
Contact seller5-star sellerCondition: Used - Good
£ 4.26
Free ShippingShips within U.S.A.Quantity: 1 available
Condition: good. Fast Free Shipping â" Good condition. It may show normal signs of use, such as light writing, highlighting, or library markings, but all pages are intact and the book is fully readable. A solid, complete copy that's ready to enjoy.
HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
Review, Harvard Business; Kotler, Philip; Zoltners, Andris; Goyal, Manish; Anderson, James C.
Language: English
Published by Harvard Business Review Press, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Softcover
Seller: Greenworld Books, arlington, TX, U.S.A.Greenworld Books
Contact seller5-star sellerCondition: Used - Very good
£ 4.26
Free ShippingShips within U.S.A.Quantity: 1 available
Condition: very_good. Fast Free Shipping â" Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy.
HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
Review, Harvard Business; Kotler, Philip; Zoltners, Andris; Goyal, Manish; Anderson, James C.
Language: English
Published by Harvard Business Review Press, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Softcover
Seller: ZBK Books, Carlstadt, NJ, U.S.A.ZBK Books
Contact seller5-star sellerCondition: Used - Good
£ 4.26
Free ShippingShips within U.S.A.Quantity: 1 available
Condition: good. Fast & Free Shipping â" Good condition. It may show normal signs of use, such as light writing, highlighting, or library markings, but all pages are intact and the book is fully readable. A solid, complete copy that's ready to enjoy.
HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
Review, Harvard Business,Kotler, Philip,Zoltners, Andris,Goyal, Manish,Anderson, James C.
Language: English
Published by Harvard Business Review Press, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Softcover
Seller: Books-FYI, Inc., cadiz, KY, U.S.A.Books-FYI, Inc.
Contact seller5-star sellerCondition: Used - Good
£ 1.77
£ 2.97 shippingShips within U.S.A.Quantity: 12 available
paperback. Condition: Good.
HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
Review, Harvard Business; Kotler, Philip; Zoltners, Andris; Goyal, Manish; Anderson, James C.
Language: English
Published by Harvard Business Review Press, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Softcover
Seller: Blue Vase Books, Interlochen, MI, U.S.A.Blue Vase Books
Contact seller5-star sellerCondition: Used - Fair
£ 4.97
Free ShippingShips within U.S.A.Quantity: 1 available
Condition: acceptable. The item is very worn but is perfectly usable. Signs of wear can include aesthetic issues such as scratches, dents, worn and creased covers, folded page corners and minor liquid stains. All pages and the cover are intact, but the dust cover may be missing. Pages may include moderate to heavy amount of note…s and highlighting, but the text is not obscured or unreadable. Page edges may have foxing age related spots and browning . May NOT include discs, access code or other supplemental materials.
HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
Review, Harvard Business; Kotler, Philip; Zoltners, Andris; Goyal, Manish; Anderson, James C.
Language: English
Published by Harvard Business Review Press, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Softcover
Seller: Blue Vase Books, Interlochen, MI, U.S.A.Blue Vase Books
Contact seller5-star sellerCondition: Used - Good
£ 4.97
Free ShippingShips within U.S.A.Quantity: 1 available
Condition: good. The item shows wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact including the dust cover, if applicable . Spine may show signs of wear. Pages may include limited notes and highlighting. May NOT include discs, access code or other supplemental material…s.
HBR's 10 Must Reads on Sales (with Bonus Interview of Andris Zoltners) (HBR's 10 Must Reads)
Zoltners, Andris, Anderson, James C., Review, Harvard Business, Goyal, Manish, Kotler, Philip
Language: English
Published by Harvard Business Review Press, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Softcover
Seller: Better World Books, Mishawaka, IN, U.S.A.Better World Books
Contact seller5-star sellerCondition: Used - Good
£ 5.67
Free ShippingShips within U.S.A.Quantity: 1 available
Condition: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
HBR's 10 Must Reads on Sales (with Bonus Interview of Andris Zoltners) (HBR's 10 Must Reads)
Zoltners, Andris, Anderson, James C., Review, Harvard Business, Goyal, Manish, Kotler, Philip
Language: English
Published by Harvard Business Review Press, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Softcover
Seller: Better World Books, Mishawaka, IN, U.S.A.Better World Books
Contact seller5-star sellerCondition: Used - Very good
£ 5.67
Free ShippingShips within U.S.A.Quantity: 1 available
Condition: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
HBR's 10 Must Reads on Sales (with Bonus Interview of Andris Zoltners) (HBR's 10 Must Reads)
Zoltners, Andris, Anderson, James C., Review, Harvard Business, Goyal, Manish, Kotler, Philip
Language: English
Published by Harvard Business Review Press, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Softcover
Seller: Better World Books: West, Reno, NV, U.S.A.Better World Books: West
Contact seller5-star sellerCondition: Used - Good
£ 5.84
Free ShippingShips within U.S.A.Quantity: 1 available
Condition: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
HBR's 10 Must Reads on Sales (with Bonus Interview of Andris Zoltners) (HBR's 10 Must Reads)
Zoltners, Andris, Anderson, James C., Review, Harvard Business, Goyal, Manish, Kotler, Philip
Language: English
Published by Harvard Business Review Press, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Softcover
Seller: Better World Books: West, Reno, NV, U.S.A.Better World Books: West
Contact seller5-star sellerCondition: Used - Very good
£ 5.84
Free ShippingShips within U.S.A.Quantity: 1 available
Condition: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
HBR's 10 Must Reads on Sales (with Bonus Interview of Andris Zoltners) (HBR's 10 Must Reads)
Zoltners, Andris, Anderson, James C., Review, Harvard Business, Goyal, Manish, Kotler, Philip
Language: English
Published by Harvard Business Review Press, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Softcover
Seller: Better World Books: West, Reno, NV, U.S.A.Better World Books: West
Contact seller5-star sellerCondition: Used - Good
£ 5.84
Free ShippingShips within U.S.A.Quantity: 2 available
Condition: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
Review, Harvard Business; Kotler, Philip; Zoltners, Andris; Goyal, Manish; Anderson, James C.
Language: English
Published by Harvard Business Review Press, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Softcover
Seller: Shakespeare Book House, Rockford, IL, U.S.A.Shakespeare Book House
Contact seller5-star sellerCondition: New
£ 4.59
£ 2.97 shippingShips within U.S.A.Quantity: 1 available
Condition: new.
HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
Anderson, James C.,Goyal, Manish,Zoltners, Andris,Kotler, Philip,Review, Harvard Business
Language: English
Published by Harvard Business Review Press, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Softcover
Seller: HPB-Diamond, Dallas, TX, U.S.A.HPB-Diamond
Contact seller5-star sellerCondition: Used - Very good
£ 4.97
£ 2.79 shippingShips within U.S.A.Quantity: 1 available
Paperback. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.
HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
Review, Harvard Business,Kotler, Philip,Anderson, James C.,Zoltners, Andris,Goyal, Manish
Language: English
Published by Harvard Business Review Press, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Softcover
Seller: HPB-Movies, Dallas, TX, U.S.A.HPB-Movies
Contact seller5-star sellerCondition: Used - Very good
£ 7.65
£ 2.79 shippingShips within U.S.A.Quantity: 1 available
paperback. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.
HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
Review, Harvard Business; Kotler, Philip; Zoltners, Andris; Goyal, Manish; Anderson, James C.
Language: English
Published by Harvard Business Review Press, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Softcover
Seller: A Book Preserve/ John A. Crider, Bookseller, Columbus, OH, U.S.A.A Book Preserve/ John A. Crider, Bookseller
Contact seller5-star sellerCondition: New
£ 9.76
£ 2.94 shippingShips within U.S.A.Quantity: 1 available
Soft cover. Condition: New.
HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
Andris Zoltners, Manish Goyal, Philip Kotler, James C. Anderson, Harvard Business Review
Language: English
Published by Harvard Business Review Press, US, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Softcover
Seller: Rarewaves.com USA, London, LONDO, United KingdomRarewaves.com USA
Contact seller5-star sellerCondition: New
£ 15.69
Free ShippingShips from United Kingdom to U.S.A.Quantity: 8 available
Paperback. Condition: New. Sales isn't about pushing products or being efficient; it's about building the right systems to manage and empower your salespeople.If you read nothing else on sales, read these 10 articles. We've combed through hundreds of Harvard Business Review; articles and selected the most important ones to help…you understand how to create the conditions for sales success.This book will inspire you to:Understand your customer's buying centerIntegrate your sales and marketing operationsAssess your business cycle and its impact on your sales forceTransition away from solution salesLeverage the power of micromarketsIntroduce tiebreaker selling and consensus sellingMotivate your sales force properlyThis collection of articles includes: "Major Sales: Who Really Does the Buying," by Thomas V. Bonoma; "Ending the War Between Sales and Marketing," by Philip Kotler, Neil Rackham, and Suj Krishnaswamy; "Match Your Sales Force Structure to Your Business Life Cycle," by Andris A. Zoltners, Prabhakant Sinha, and Sally E. Lorimer; "The End of Solution Sales," by Brent Adamson, Matthew Dixon, and Nicholas Toman; "Selling into Micromarkets," by Manish Goyal, Maryanne Q. Hancock, and Homayoun Hatami; "Dismantling the Sales Machine," by Brent Adamson, Matthew Dixon, and Nicholas Toman; "Tiebreaker Selling," by James C. Anderson, James A. Narus, and Marc Wouters; "Making the Consensus Sale," by Karl Schmidt, Brent Adamson, and Anna Bird; "The Right Way to Use Compensation," by Mark Roberge; "How to Really Motivate Salespeople," by Doug J. Chung; and "Getting Beyond 'Show Me the Money,'" an interview with Andris Zoltners by Daniel McGinn.
HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
Andris Zoltners, Manish Goyal, Philip Kotler, James C. Anderson, Harvard Business Review
Language: English
Published by Harvard Business Review Press, US, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Softcover
Seller: Rarewaves USA, OSWEGO, IL, U.S.A.Rarewaves USA
Contact seller5-star sellerCondition: New
£ 17.05
Free ShippingShips within U.S.A.Quantity: 8 available
Paperback. Condition: New. Sales isn't about pushing products or being efficient; it's about building the right systems to manage and empower your salespeople.If you read nothing else on sales, read these 10 articles. We've combed through hundreds of Harvard Business Review; articles and selected the most important ones to help…you understand how to create the conditions for sales success.This book will inspire you to:Understand your customer's buying centerIntegrate your sales and marketing operationsAssess your business cycle and its impact on your sales forceTransition away from solution salesLeverage the power of micromarketsIntroduce tiebreaker selling and consensus sellingMotivate your sales force properlyThis collection of articles includes: "Major Sales: Who Really Does the Buying," by Thomas V. Bonoma; "Ending the War Between Sales and Marketing," by Philip Kotler, Neil Rackham, and Suj Krishnaswamy; "Match Your Sales Force Structure to Your Business Life Cycle," by Andris A. Zoltners, Prabhakant Sinha, and Sally E. Lorimer; "The End of Solution Sales," by Brent Adamson, Matthew Dixon, and Nicholas Toman; "Selling into Micromarkets," by Manish Goyal, Maryanne Q. Hancock, and Homayoun Hatami; "Dismantling the Sales Machine," by Brent Adamson, Matthew Dixon, and Nicholas Toman; "Tiebreaker Selling," by James C. Anderson, James A. Narus, and Marc Wouters; "Making the Consensus Sale," by Karl Schmidt, Brent Adamson, and Anna Bird; "The Right Way to Use Compensation," by Mark Roberge; "How to Really Motivate Salespeople," by Doug J. Chung; and "Getting Beyond 'Show Me the Money,'" an interview with Andris Zoltners by Daniel McGinn.
HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
Review, Harvard Business; Kotler, Philip; Zoltners, Andris; Goyal, Manish; Anderson, James C.
Language: English
Published by Harvard Business Review Press, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Softcover
Seller: California Books, Miami, FL, U.S.A.California Books
Contact seller4-star sellerCondition: New
£ 18.38
Free ShippingShips within U.S.A.Quantity: Over 20 available
Condition: New.
HBR''s 10 Must Reads on Sales (with bonus
Review, Harvard Business; Kotler, Philip; Zoltners, Andris; Goyal, Manish; Anderson, James C.
Language: English
Published by Harvard Business Review Press, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Softcover
Seller: Romtrade Corp., STERLING HEIGHTS, MI, U.S.A.Romtrade Corp.
Contact seller5-star sellerCondition: New
£ 24.27
Free ShippingShips within U.S.A.Quantity: 2 available
Condition: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.
HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
Review, Harvard Business; Kotler, Philip; Zoltners, Andris; Goyal, Manish; Anderson, James C.
Language: English
Published by Harvard Business School Press, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Softcover
Seller: Majestic Books, Hounslow, United KingdomMajestic Books
Contact seller4-star sellerCondition: New
£ 17.79
£ 6.50 shippingShips from United Kingdom to U.S.A.Quantity: 2 available
Condition: New. pp. 256.
HBR''s 10 Must Reads on Sales (with bonus
Review, Harvard Business; Kotler, Philip; Zoltners, Andris; Goyal, Manish; Anderson, James C.
Language: English
Published by Harvard Business Review Press, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Softcover
Seller: SMASS Sellers, IRVING, TX, U.S.A.SMASS Sellers
Contact seller4-star sellerCondition: New
£ 25.12
Free ShippingShips within U.S.A.Quantity: 2 available
Condition: New. Brand New Original US Edition. Customer service! Satisfaction Guaranteed.
HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
Review, Harvard Business; Kotler, Philip; Zoltners, Andris; Goyal, Manish; Anderson, James C.
Language: English
Published by Harvard Business School Press, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Softcover
Seller: Books Puddle, New York, NY, U.S.A.Books Puddle
Contact seller4-star sellerCondition: New
£ 23.97
£ 2.97 shippingShips within U.S.A.Quantity: 2 available
Condition: New. pp. 256.
HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
Review, Harvard Business; Kotler, Philip; Zoltners, Andris; Goyal, Manish; Anderson, James C.
Language: English
Published by Harvard Business School Press, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Softcover
Seller: Biblios, frankfurt am main, HESSE, GermanyBiblios
Contact seller4-star sellerCondition: New
£ 19.69
£ 8.46 shippingShips from Germany to U.S.A.Quantity: 4 available
Condition: New. pp. 256.
Hbr's 10 Must Reads on Sales : With Bonus Interview
Harvard Business Review (COR); Kotler, Philip; Zoltners, Andris; Goyal, Manish; Anderson, James C.
Language: English
Published by Harvard Business Review Press, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Hardcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
Contact seller5-star sellerCondition: New
£ 26.85
£ 1.96 shippingShips within U.S.A.Quantity: Over 20 available
Condition: New.
HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
Andris Zoltners, Manish Goyal, Philip Kotler, James C. Anderson, Harvard Business Review
Language: English
Published by Harvard Business Review Press, US, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Hardcover
Seller: Rarewaves USA, OSWEGO, IL, U.S.A.Rarewaves USA
Contact seller5-star sellerCondition: New
£ 31.91
Free ShippingShips within U.S.A.Quantity: Over 20 available
Hardback. Condition: New. Sales isn't about pushing products or being efficient; it's about building the right systems to manage and empower your salespeople.If you read nothing else on sales, read these 10 articles. We've combed through hundreds of Harvard Business Review; articles and selected the most important ones to help y…ou understand how to create the conditions for sales success.This book will inspire you to:Understand your customer's buying centerIntegrate your sales and marketing operationsAssess your business cycle and its impact on your sales forceTransition away from solution salesLeverage the power of micromarketsIntroduce tiebreaker selling and consensus sellingMotivate your sales force properlyThis collection of articles includes: "Major Sales: Who Really Does the Buying," by Thomas V. Bonoma; "Ending the War Between Sales and Marketing," by Philip Kotler, Neil Rackham, and Suj Krishnaswamy; "Match Your Sales Force Structure to Your Business Life Cycle," by Andris A. Zoltners, Prabhakant Sinha, and Sally E. Lorimer; "The End of Solution Sales," by Brent Adamson, Matthew Dixon, and Nicholas Toman; "Selling into Micromarkets," by Manish Goyal, Maryanne Q. Hancock, and Homayoun Hatami; "Dismantling the Sales Machine," by Brent Adamson, Matthew Dixon, and Nicholas Toman; "Tiebreaker Selling," by James C. Anderson, James A. Narus, and Marc Wouters; "Making the Consensus Sale," by Karl Schmidt, Brent Adamson, and Anna Bird; "The Right Way to Use Compensation," by Mark Roberge; "How to Really Motivate Salespeople," by Doug J. Chung; and "Getting Beyond 'Show Me the Money,'" an interview with Andris Zoltners by Daniel McGinn.
HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
Review, Harvard Business; Kotler, Philip; Zoltners, Andris; Goyal, Manish; Anderson, James C.
Language: English
Published by Harvard Business Review Press, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Hardcover
Seller: California Books, Miami, FL, U.S.A.California Books
Contact seller4-star sellerCondition: New
£ 32.16
Free ShippingShips within U.S.A.Quantity: Over 20 available
Condition: New.
Hbr's 10 Must Reads on Sales : With Bonus Interview
Harvard Business Review (COR); Kotler, Philip; Zoltners, Andris; Goyal, Manish; Anderson, James C.
Language: English
Published by Harvard Business Review Press, 2017
Series: HBR's 10 Must Reads, Book 9 of 96. Book 9 of 96 - HBR's 10 Must Reads
- Hardcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
Contact seller5-star sellerCondition: Used - As new
£ 30.49
£ 1.96 shippingShips within U.S.A.Quantity: Over 20 available
Condition: As New. Unread book in perfect condition.
