Seller: Books From California, Simi Valley, CA, U.S.A.
Paperback. Condition: Good. Cover and edges may have some wear.
Seller: Books From California, Simi Valley, CA, U.S.A.
Paperback. Condition: Very Good.
Language: English
Published by The Auk, 1987
Seller: Larry W Price Books, Portland, OR, U.S.A.
Pamphlet. Condition: Very Good. Vol 104, pp. 481-490, Illus, Extracted from orig vol, Begins with title page, trimmed & stapled, thus is like a pamphlet, VG.
Language: English
Published by Edward Elgar Publishing Ltd, 2001
ISBN 10: 1840641711 ISBN 13: 9781840641714
Seller: Ammareal, Morangis, France
No jacket. Condition: Bon. Ancien livre de bibliothèque avec équipements. Sans jaquette. Edition 2001. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. No dust jacket. Edition 2001. Ammareal gives back up to 15% of this item's net price to charity organizations.
Language: English
Published by Edward Elgar Publishing Ltd, 2013
ISBN 10: 1782545395 ISBN 13: 9781782545392
Seller: Anybook.com, Lincoln, United Kingdom
Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,600grams, ISBN:9781782545392.
Language: English
Published by Edward Elgar Publishing, 2001
ISBN 10: 1840646276 ISBN 13: 9781840646276
Seller: medimops, Berlin, Germany
Condition: good. Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present.
Language: English
Published by Edward Elgar Publishing Limited, 2007
ISBN 10: 1847200672 ISBN 13: 9781847200679
Seller: Majestic Books, Hounslow, United Kingdom
Condition: New.
Language: English
Published by Edward Elgar Publishing Limited, 2007
ISBN 10: 1847200672 ISBN 13: 9781847200679
Seller: Books Puddle, New York, NY, U.S.A.
Condition: New.
Language: English
Published by Edward Elgar Publishing Limited, 2007
ISBN 10: 1847200672 ISBN 13: 9781847200679
Seller: Biblios, Frankfurt am main, HESSE, Germany
Condition: New.
Language: English
Published by Edward Elgar Publishing, 2007
ISBN 10: 1847200672 ISBN 13: 9781847200679
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: New.
Language: English
Published by Edward Elgar Publishing, 2007
ISBN 10: 1847200672 ISBN 13: 9781847200679
Seller: Romtrade Corp., STERLING HEIGHTS, MI, U.S.A.
Condition: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.
Language: English
Published by SAGE Publications, Inc, 1997
ISBN 10: 0761904506 ISBN 13: 9780761904502
Seller: Greenworld Books, Arlington, TX, U.S.A.
Condition: very_good. Fast Free Shipping â" Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy.
Language: English
Published by Edward Elgar Publishing, 2019
ISBN 10: 1789909295 ISBN 13: 9781789909296
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: As New. Unread book in perfect condition.
Language: English
Published by Edward Elgar Publishing, 2001
ISBN 10: 1840646276 ISBN 13: 9781840646276
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: As New. Unread book in perfect condition.
Language: English
Published by Edward Elgar Publishing, 2007
ISBN 10: 1847200672 ISBN 13: 9781847200679
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: As New. Unread book in perfect condition.
Seller: Sigrun Wuertele buchgenie_de, Altenburg, Germany
Condition: Gut - gebraucht. Taschenbuch Bibliotheksmerkmale, Aufkleber ausgeschieden Zustand: 3, Gut - gebraucht, Taschenbuch Edward Elgar , 2002 , Entrepreneurial Marketing: The Growth of Small Firms in the New Economic Era, Bjorn Bjerke, Claes Hultman.
Language: English
Published by Edward Elgar Publishing, 2013
ISBN 10: 1782545395 ISBN 13: 9781782545392
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: New.
Language: English
Published by Edward Elgar Publishing, 2013
ISBN 10: 1782545395 ISBN 13: 9781782545392
Seller: Romtrade Corp., STERLING HEIGHTS, MI, U.S.A.
Condition: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.
Language: English
Published by Edward Elgar Publishing, 2007
ISBN 10: 1847200672 ISBN 13: 9781847200679
Seller: PBShop.store UK, Fairford, GLOS, United Kingdom
PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000.
Language: English
Published by Edward Elgar Publishing, 2019
ISBN 10: 1789909295 ISBN 13: 9781789909296
Seller: Brook Bookstore On Demand, Napoli, NA, Italy
Condition: new.
Language: English
Published by Edward Elgar Publishing Ltd, GB, 2019
ISBN 10: 1789909295 ISBN 13: 9781789909296
Seller: Rarewaves.com USA, London, LONDO, United Kingdom
Paperback. Condition: New. Consumers have, to a large extent, become their own producers; they are more aware of marketing and are active in adding value to the products and experiences they want. By assessing customers as active agents rather than passive consumers, Bjoern Bjerke explores alternative ways of marketing for new businesses and social entrepreneurial ventures. This book first presents the dominant approach to marketing theory used for the last half a century. After that, it presents an alternative approach to marketing theory by emphasizing how new infrastructures and organizations, including online platforms, influence new ways of linking the formal and informal economies together. Building on fundamental theories of science and methodological issues, Bjerke creates useful theoretical conceptions that can develop a greater connection between practice and research. He argues that as entrepreneurial activity is more accessible than ever it needs a fresh approach to include customers as co-creators and co-extractors of market value. An excellent book for exploring alternative marketing, students and researchers in marketing, social entrepreneurship and wider business and management studies will gain a greater understanding of what it means to be a marketer, customer and user.
Language: English
Published by Edward Elgar Publishing, 2019
ISBN 10: 1789909295 ISBN 13: 9781789909296
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: New.
Language: English
Published by Edward Elgar Publishing Ltd, Cheltenham, 2019
ISBN 10: 1789909295 ISBN 13: 9781789909296
Seller: Grand Eagle Retail, Bensenville, IL, U.S.A.
Paperback. Condition: new. Paperback. Consumers have, to a large extent, become their own producers; they are more aware of marketing and are active in adding value to the products and experiences they want. By assessing customers as active agents rather than passive consumers, Bjoern Bjerke explores alternative ways of marketing for new businesses and social entrepreneurial ventures. This book first presents the dominant approach to marketing theory used for the last half a century. After that, it presents an alternative approach to marketing theory by emphasizing how new infrastructures and organizations, including online platforms, influence new ways of linking the formal and informal economies together. Building on fundamental theories of science and methodological issues, Bjerke creates useful theoretical conceptions that can develop a greater connection between practice and research. He argues that as entrepreneurial activity is more accessible than ever it needs a fresh approach to include customers as co-creators and co-extractors of market value. An excellent book for exploring alternative marketing, students and researchers in marketing, social entrepreneurship and wider business and management studies will gain a greater understanding of what it means to be a marketer, customer and user. Consumers have, to a large extent, become their own producers; they are more aware of marketing and are active in adding value to the products and experiences they want. By assessing customers as active agents rather than passive consumers, Bjoern Bjerke explores alternative ways of marketing for new businesses and social entrepreneurial ventures. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Language: English
Published by Edward Elgar Publishing, 2007
ISBN 10: 1847200672 ISBN 13: 9781847200679
Seller: Brook Bookstore On Demand, Napoli, NA, Italy
Condition: new.
Language: English
Published by Edward Elgar Publishing, 2001
ISBN 10: 1840646276 ISBN 13: 9781840646276
Seller: Brook Bookstore On Demand, Napoli, NA, Italy
Condition: new.
Language: English
Published by Edward Elgar Publishing Ltd, GB, 2001
ISBN 10: 1840646276 ISBN 13: 9781840646276
Seller: Rarewaves.com USA, London, LONDO, United Kingdom
Paperback. Condition: New. How do business leaders think as a result of their national culture? This book provides a discussion and comparative analysis of five major cultures - American, Arab, Chinese, Japanese and Scandinavian - and how they reveal themselves in business practice.The author begins by introducing the concept of culture and why it is important, addressing issues such as values, beliefs and assumptions and the consequences of these. Bjorn Bjerke then goes on to address corporate culture and business strategy as well as some myths associated with national cultures. Looking at the five specific cultures he addresses cultural themes and presents a typified picture of the business leader in each of these. He concludes that there are five different capitalist systems governing these cultures, and that the business leader plays a different role in each. Extending this discussion, the author questions whether the culture-free business leader exists and, if so, what the characteristics of such a person might be.Business Leadership and Culture will enlighten students, scholars and business people about the consequences of culture for international business and management.
Language: English
Published by Edward Elgar Publishing, 2001
ISBN 10: 1840646276 ISBN 13: 9781840646276
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: New.
Language: English
Published by Edward Elgar Publishing Ltd, Cheltenham, 2001
ISBN 10: 1840646276 ISBN 13: 9781840646276
Seller: Grand Eagle Retail, Bensenville, IL, U.S.A.
Paperback. Condition: new. Paperback. How do business leaders think as a result of their national culture? This book provides a discussion and comparative analysis of five major cultures - American, Arab, Chinese, Japanese and Scandinavian - and how they reveal themselves in business practice. The text begins by introducing the concept of culture and why it is important, addressing issues such as values, beliefs and assumptions and the concequences of these. It then goes on to address corporate culture and business strategy as well as ome myths associated with national cultures. How do business leaders think as a result of their national culture? This book provides a discussion and comparative analysis of five major cultures American, Arab, Chinese, Japanese and Scandinavian and how they reveal themselves in business practice. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Seller: Revaluation Books, Exeter, United Kingdom
Paperback. Condition: Brand New. 288 pages. 9.00x6.00x0.75 inches. In Stock.
Language: English
Published by Edward Elgar Publishing, 2004
ISBN 10: 1843768518 ISBN 13: 9781843768517
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Condition: As New. Unread book in perfect condition.