Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition

Kevin Lane Keller, Vanitha Swaminathan

ISBN 10: 1292314966 ISBN 13: 9781292314969
Published by Pearson 2019-08-15, 2019
Language: English
Condition: New Soft cover

Sold by Chiron Media, Wallingford, United Kingdom

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New - Soft cover

Condition: New

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