Special features of tourism marketing

Language: English

Published by GRIN Verlag, GRIN Verlag Mai 2008, 2008

3638941620 / 9783638941624

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This item is printed on demand - Print on Demand Titel. Neuware -Scientific Essay from the year 2008 in the subject Business economics - Offline Marketing and Online Marketing, grade: keine, Berg Universität Kosice (SK) (Berg Universität Kosice), language: English, abstract: The modern type of leisure manager/destination manager has far more comprehensive job areas and therefore should be met with a changed perception of his or her role. The area of responsibility will be decisively extended. HIERGEIST/ WENDLING/ ZIERNHÖLD (2000, page 35) see in this type not ¿only¿ marketing experts, but primarily motivators and moderators of internal marketing, using intensive communication to pass on benefit potential and feelings of solidarity to their target groups and to create the necessary willingness for co-operation.Books on Demand GmbH, Überseering 33, 22297 Hamburg 16 pp. Englisch.

Seller Inventory # 9783638941624

Title
Special features of tourism marketing
Author
Lenz Raimund
Publisher
GRIN Verlag, GRIN Verlag Mai 2008
Publication year
2008
Condition
Neu
Binding
Taschenbuch
Language
English
ISBN 10
3638941620
ISBN 13
9783638941624
Item weight
40 grams
Dimensions
210x148x2 mm

buchversandmimpf2000

Emtmannsberg, BAYE, Germany

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AbeBooks seller since January 23, 2017

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