The Seven Principles of Digital Business Strategy

Language: English

Published by Business Expert Press, US, 2017

1631570331 / 9781631570339

  • Softcover
  • New
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Seller: Rarewaves USA United, HEBRON, KY, U.S.A.Rarewaves USA United

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Strategy creates competitive advantage. People and a culture of innovation sustain it. Technology and communications are the means by which it is delivered. If we are creating most of our competitive advantage at the strategic planning stage, why are we spending so little time on this and so much time on technology?This book is not about why you should digitally transform and become more strategic; it's about how. It lays out the steps that must be taken, the data that should be used, and the decision tree to be followed.Following the principles laid out in this book allows organizational leaders, marketers, and technologists to talk at a high strategic level without getting bogged down in the tactics and delivery that consumes most of the time, attention, and activity in the modern workplace. Use The Seven Principles of Digital Business Strategy to define the direction of travel for your business in today's digital economy.

Seller Inventory # LU-9781631570339

Title
The Seven Principles of Digital Business Strategy
Author
Niall McKeown, Mark Durkin
Publisher
Business Expert Press, US
Publication year
2017
Condition
New
Binding
Paperback
Language
English
ISBN 10
1631570331
ISBN 13
9781631570339
Item weight
222 grams
Dimensions
15.24 x 0.86 x 22.86 cm

Rarewaves USA United

HEBRON, KY, U.S.A.

5-star seller

AbeBooks seller since June 20, 2025

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