Revolutionizing Product Development: Quantum Leaps in Speed, Efficiency, and Quality

Steven C. Wheelwright

ISBN 10: 0029055156 / ISBN 13: 9780029055151

Published by The Free Press, 1992

About this Item

Légères traces d'usure sur la couverture. Couverture différente. Edition 1992. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Slight signs of wear on the cover. Different cover. Edition 1992. Ammareal gives back up to 15% of this item's net price to charity organizations.

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Bibliographic Details

• Title: Revolutionizing Product Development: Quantum Leaps in Speed, Efficiency, and Quality
• Publisher: The Free Press
• Publication Date: 1992
• Language: English
• ISBN 10: 0029055156
• ISBN 13: 9780029055151
• Binding: Hardcover
• Condition: Bon

About this title

Synopsis

A company's capability to conceive and design quality prototypes, and bring a product to market quicker than its competitors is increasingly the focal point of competition, according to the authors of this book. At the core of a successful new product launch is management's ability to integrate the marketing, manufacturing, and design functions for problem solving and fast action, particularly during the critical design-build-test cycles of prototype creation. Companies that consistently "design it right the first time" have a formidable edge in the crucial race to market.

About the Author

Steven C. Wheelwright is the Class of 1949 Professor of Business Administration at the Harvard Business School.

Wheelwright and Clark are co-authors with Robert H. Hayes of the best-selling Dynamic Manufacturing (Free Press, 1988).