Revolutionizing Product Development: Quantum Leaps in Speed, Efficiency, and Quality

Steven C. Wheelwright

ISBN 10: 0029055156 / ISBN 13: 9780029055151

Published by Free Press, 1992

May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.55. Seller Inventory # G0029055156I4N00

Synopsis:

A company's capability to conceive and design quality prototypes, and bring a product to market quicker than its competitors is increasingly the focal point of competition, according to the authors of this book. At the core of a successful new product launch is management's ability to integrate the marketing, manufacturing, and design functions for problem solving and fast action, particularly during the critical design-build-test cycles of prototype creation. Companies that consistently "design it right the first time" have a formidable edge in the crucial race to market.

About the Author: Steven C. Wheelwright is the Class of 1949 Professor of Business Administration at the Harvard Business School.

Wheelwright and Clark are co-authors with Robert H. Hayes of the best-selling Dynamic Manufacturing (Free Press, 1988).

Bibliographic Details

Title: Revolutionizing Product Development: Quantum...
Publisher: Free Press
Publication Date: 1992
Binding: Hardcover
Condition: Very Good
Dust Jacket Condition: No Jacket