Recruitment of External Candidates as a Function of Human Resources Management in the Company

Language: English

Published by GRIN Verlag, GRIN Verlag Mai 2011, 2011

3640925262 / 9783640925261

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This item is printed on demand - Print on Demand Titel. Neuware -Research Paper (undergraduate) from the year 2009 in the subject Leadership and Human Resources - Miscellaneous, grade: 1, University of Zagreb (University of Zagreb), course: Aftergraduate study for business management - MBA, language: English, abstract: Modern business policy is based upon successful management of resources, especially human resources. Employment and recruitment are becoming human resource basic functions. Companies and organizations must consider again their own business policy and goals, in order to define and realize optimal business policy, particularly human resources recruitment. Recruitment of internal candidates is almost a rule for solving the problem of shortage in certain profile of employees. Yet, mostly, in the situation of insufficient human resources, we focus our attention to external candidates, through cooperation with media, educational institutions, agencies and other communication approaches. Media have emphasized role. Advertising on the Internet, newspapers and TV depends on many variables. Besides cost aspect there is significance in communication aspect, an rising attention onto target group from which we plan to recruit our candidates. Therefore, media role is growing in importance, not only in sales, public relations or promotion, but also in employment, actually, in recruitment of human resources from external sources. Choice of an appropriate media and an adequate message in advertising are becoming more important for the communication effects of employment process, as well as advertising itself. In the Internet domination era and development of new communication approches (social networks and Internet forums), individuals and organizations are focusing their attention to this media and its potential. Growing number of opportunities and target markets' new value system are recognizable through growing number of Internet sites, portals, but also in the Internet browser influence (Google, Yahoo, Bing¿). Campaigns for recruitment of new employees through open employment tender invitations on Internet sites of all sorts of companies and organizations are part of this new approach to human resources. Systematic approach, opennes to new opportunities and media, development and focus onto new potentials and resources are part of postulates for business survival.Books on Demand GmbH, Überseering 33, 22297 Hamburg 36 pp. Englisch.…

Seller Inventory # 9783640925261

Title
Recruitment of External Candidates as a Function of Human Resources Management in the Company
Author
Darko Lugonja
Publisher
GRIN Verlag, GRIN Verlag Mai 2011
Publication year
2011
Condition
Neu
Binding
Taschenbuch
Language
English
ISBN 10
3640925262
ISBN 13
9783640925261
Item weight
68 grams
Dimensions
210x148x4 mm

buchversandmimpf2000

Emtmannsberg, BAYE, Germany

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