ROLE OF CREATIVITY IN THE MANAGEMENT OF INNOVATION, THE

Language: English

Published by WSPC (Europe), 2017

1786342006 / 9781786342003

Series: Book 10 of 20 - Series on Technology Management

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Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH

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nach der Bestellung gedruckt Neuware - Printed after ordering - The effective management of innovation is integral to the development of any business. This book provides a collection of articles dealing with creativity in the context of innovation management from an interdisciplinary perspective of business, psychology and engineering. It takes papers from a Special Issue in the International Journal of Innovation and Management, published by World Scientific in 2016, and combines them with original articles written by some of the top academic minds in business and management. It covers topics such as creativity in innovation from a leadership perspective, creativity reduction in avoidance- and approach-oriented persons, creativity techniques and innovation, and the interplay between cognitive and organisational processes.The Role of Creativity in the Management of Innovation gives MBA graduate and undergraduate students, professors and business managers a comprehensive overview of current thinking in the field of business.…

Title
ROLE OF CREATIVITY IN THE MANAGEMENT OF INNOVATION, THE
Author
Brem Alexander
Publisher
WSPC (Europe)
Publication year
2017
Condition
Neu
Binding
Buch
Language
English
ISBN 10
1786342006
ISBN 13
9781786342003
Item weight
1,020 grams
Dimensions
286x221x21 mm
Series
Book 10 of 20: Series on Technology Management

AHA-BUCH GmbH

Einbeck, Germany

5-star seller

AbeBooks seller since August 14, 2006

Shipping rates from Germany to U.S.A.

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