How to Put Book and Job Advice
Language: English
Published by Dutton, 1980
- Hardcover
- New
Seller: Joesbookstore, New York, NY, U.S.A.Joesbookstore
AbeBooks seller since May 21, 2026
Condition: New
£ 46.36
Quantity: 1 available
Add to basketSeller Inventory # ABE-1779670274065
- Title
- How to Put Book and Job Advice
- Author
- Paetro
- Publisher
- Dutton
- Publication year
- 1980
- Condition
- New
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0801537487
- ISBN 13
- 9780801537486
"Synopsis" may belong to another edition of this title.
Review
Maxine's book was the only one I read back in the day that inspired me to become a copywriter. For if not for her book, if not for becoming a copywriter, I would have never started this magazine as well (CMYK). --Curtis Clarkson, Founder/Editor of CMYK Magazine"
Want to put your book together? Max's how to is still the bible. What makes a great ad hasn't changed a whit, but the industry has changed dramatically; and this new edition is the pitch-perfect guide for breaking into today's ad world. --Flinn Dallis, coach and consultant, and former SVP Director of Creative Operations, Leo Burnett Company, USA"
Maxine s book was my bible and helped me land my first job in advertising. I owe where I am in large part to her.--Jim Hord, Creative Director at R/GA"
Buy this book. The latest edition of Maxine Paetro's up-to-the-minute go-to source remains a classic, and still the only book that dares to tell the whole gory truth about how to get into advertising.--James Patterson, Former Chairman, JWT North America Worldwide Creative Business Director, and best-selling author
If you are trying to break into the ad business, read this book. It's like having a really smart guardian angel whisper all the right things to you. Things that will not only make your book better, but your interview better, your search better, you better.--Luke Sullivan, author of Hey Whipple, Squeeze This: A Guide To Creating Great Advertising
Maxine's book was my bible and helped me land my first job in advertising. I owe where I am in large part to her.--Jim Hord, Creative Director at R/GA
I recommend the book to every young creative person (and some old ones) who I talk to. I tell them read the book, get a copy of the Communication Arts Annual, and if they still think it's something they want to do, I'll help them in any way I can. I have probably sold a couple of hundred copies over the years and given away dozens.--Mike Malone, Creative Director at The Richards Group
Max has always had a way with words, and with this revision to her timeless 'how to' guide, she hasn't lost her touch. This book is a great example of news you can use. It is also an example of common sense that, unfortunately, is not always common practice. Write on, Max!--Michael Donahue, Executive Vice President, American Association of Advertising Agencies (AAAA)
"About the title" may belong to another edition of this title.
Joesbookstore
New York, NY, U.S.A.
AbeBooks seller since May 21, 2026
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Joesbookstore
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