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Bibliographic Details

Title: Praxishandbuch Social Media Recruiting: Experten Know-How / Praxistipps / Rechtshinweise
Publisher: Springer Gabler
Publication Date: 2023
Language: German
ISBN 10: 365840227X
ISBN 13: 9783658402273
Binding: Hardcover
Edition: 5th or later Edition
Condition: good

About this title

Synopsis

Im zehnten Jahr nach der Erstauflage zeigen erfahrene Experten aus der Praxis in diesem �berarbeiteten Praxishandbuch, wie Sie die wichtigsten Social-Media-Kan�le f�r Ihre Personalgewinnung erfolgreich und effektiv nutzen. Die Autoren offenbaren ihre Erfolgsgeheimnisse und zeigen, wie Sie mit aktiver Personalsuche die Quantit�t und Qualit�t der Bewerber signifikant steigern k�nnen, um im „War for Talent“ Ihren Mitbewerbern einen Schritt voraus zu sein. Zahlreiche Praxisbeispiele, Interviews, Checklisten und Rechtshinweise sowie eine klare und systematische Gliederung bieten praktische Entscheidungshilfen f�r Ihre t�gliche Arbeit.

Neu in der 5. Auflage
Social Media Recruiting mit TikTok, Social Media Recruiting f�r gewerbliche und soziale Berufe, Erfolgsfaktoren bei der Stellenbesetzung, mit Storytelling zum wirkungsvollen Employer Branding, Social Media Recruiting Kampagnen und ihre Wechselwirkung mit der Candidate Experience, neue Strukturen und Prozesse in Social Media Recruiting.

About the Author

Ralph Dannh�user ist einer der f�hrenden Experten im Bereich Social Media Recruiting und Gesch�ftsf�hrer der on-connect GmbH. Mit seinem on-connect Team hilft er mittelst�ndischen Unternehmen bei der Personalgewinnung.

Der Herausgeber vereint ein hochkar�tiges Expertenteam: Christoph Athanas, Barbara Braehmer, Wolfgang Brickwedde, Daniela Chikato, Hans Fenner, Prof. Dr. Martin Grothe, Kai H. Helfritz, Gero Hesse, Jubin Honarfar, Carolin Junge, Maren Kaspers, Jan Kirchner, Prof. Dr. Anja L�thy, Melanie Marquardt, Andreas Martin, Nikolaus Reuter, Susanne Rodeck, Stefan Scheller, Dr. Carsten Ulbricht; Prof. Dr. Peter M. Wald und Kathrin Weller. Prof. Dr. Tim Weitzel rundet die Beitr�ge mit seinem Geleitwort aus der Perspektive der Wissenschaft ab.

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