Marketing Strategy and Competitive Positioning. This item is unavailable.
Language: English
Published by Pearson Education, Limited, 2007
- Softcover
- Used
Seller: Better World Books, Mishawaka, IN, U.S.A.Better World Books
AbeBooks seller since August 3, 2006
Condition: Used - Very good
£ 6.87
Item description from seller
Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Seller Inventory # 9564734-6
- Title
- Marketing Strategy and Competitive Positioning
- Author
- Piercy, Nigel F., Saunders, John, Hooley, Graham, Nicoulaud, Brigitte
- Publisher
- Pearson Education, Limited
- Publication year
- 2007
- Condition
- Very Good
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 0273706977
- ISBN 13
- 9780273706977
- Edition
- 4 Edition.
- Item weight
- 2.65 pounds
- Dimensions
- N/A
Thoroughly updated with new examples and the latest research findings, this new edition also boasts updates case studies in each chapter, taken from recent editions of the Financial Times, that illustrate the practical implications of the issues raised.
"Synopsis" may belong to another edition of this title.