The Marine Corps Way: Using Maneuver Warfare to Lead a Winning Organization: Using Maneuver Warfare to Lead a Winning Organization

Santamaria, Jason A.; Martino, Vicent; Clemons, Eric K.

ISBN 10: 0071458832 ISBN 13: 9780071458832

Published by McGraw-Hill Companies, 2005

Language: English

Condition: Used - Good Soft cover

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Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 0.79.

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Bibliographic Details

Title

The Marine Corps Way: Using Maneuver Warfare to Lead a Winning Organization: Using Maneuver Warfare to Lead a Winning Organization

Publisher

McGraw-Hill Companies

Publication Date

2005

Language

English

ISBN 10

0071458832

ISBN 13

9780071458832

Binding

Paperback

Condition

Good

Dust Jacket Condition

No Jacket

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Synopsis

'The book makes a convincing case that battlefield techniques really do work in the business world' - "Fortune". 'A colorful, entertaining, and highly effective way of conveying some powerful lessons along with lots of very interesting military history' - "Miami Herald". 'Introduces a powerful approach to rising above the competition and meeting the customer's needs in today's challenging and uncertain business environment' - Frederick W. Smith, Chairman, President, and Chief Executive Officer, FedEx Corporation.'A clear framework for employing battle-tested Marine Corps tactics and leadership principles in your business' - Bob Lutz, General Motors Vice Chairman of Product Development and GM North America Chairman. 'Valuable new insights into competitive strategy and leadership in business' - Donna Conover, Executive Vice President, Southwest Airlines. "The Marine Corps Way" shows managers at all levels how to apply the tactics and techniques of maneuver warfare to achieve overwhelming results in today's fiercely competitive market environment. You'll learn how to reshape your organization based on seven guiding principles - targeting critical vulnerabilities, boldness, surprise, focus, decentralized decision-making, tempo, and combined arms.

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McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide

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