The Man Who Lied to His Laptop: What We Can Learn About Ourselves from Our Machines
Language: English
Published by Penguin Publishing Group, 2012
- Softcover
- New
Condition: New
£ 8.18
Quantity: 1 available
Add to basketSeller Inventory # mon0000256143
- Title
- The Man Who Lied to His Laptop: What We Can Learn About Ourselves from Our Machines
- Author
- Yen, Corina,Nass, Clifford
- Publisher
- Penguin Publishing Group
- Publication year
- 2012
- Condition
- New
- Binding
- paperback
- Language
- English
- ISBN 10
- 1617230049
- ISBN 13
- 9781617230042
Books like Predictably Irrational and Sway have revolutionized how we view human behavior. Now, Stanford professor Clifford Nass has discovered a set of rules for effective human relationships, drawn from an unlikely source: his study of our interactions with computers.
Based on his decades of research, Nass demonstrates that-although we might deny it-we treat computers and other devices like people: we empathize with them, argue with them, form bonds with them. We even lie to them to protect their feelings.
This fundamental revelation has led to groundbreaking research on how people should behave with one another. Nass's research shows that:
- Mixing criticism and praise is a wildly ineffective method of evaluation
- Flattery works-even when the recipient knows it's fake
- Introverts and extroverts are each best at selling to one of their own
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