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Man Who Lied to His Laptop, The : What We Can Learn About Ourselves from Our Machines - Softcover

 
9781617230042: Man Who Lied to His Laptop, The : What We Can Learn About Ourselves from Our Machines
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Stanford Professor, Clifford Nass has spent over two decades studying problems like Microsoft's Clippy (the most hated animated character of all time) and BMW drivers' complaints about the woman's voice navigating their GPS system. Nass proposes the theory that our brains cannot fundamentally distinguish between interacting with people and interacting with devices. Using real experiments, this discussion of human interaction and its relation to technology provides an insight into an increasingly important part of life.

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Title: The Man Who Lied to His Laptop( What We Can Learn about Ourselves from Our Machines) <>Binding: Paperback <>Author: CliffordNass <>Publisher: Current
Review:
"If Dale Carnegie had been a Google engineer, this is how he would have written "How to Win Friends and Influence People." Cliff Nass shows us how much we can learn about people by understanding how people interact with computers."
-Chip Heath, coauthor of "Switch" and "Made to Stick"
"With the help of real experiments, rather than anecdotes or impressions, Clifford Nass uses people's interactions with computers as a window into social and professional life. The book is filled with insights about an increasingly important part of our lives."
-Steven Pinker, Harvard College Professor of Psychology, Harvard University, and author of "How the Mind Works" and "The Stuff of Thought"
"With engaging illustrations and compelling evidence, Clifford Nass shows how interactions with our most advanced machines reveal our most primitive workings."
-Robert B. Cialdini, author of "Influence: Science and Practice"
"Nass and Yen serve up a wealth of practical, h

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  • PublisherCURRENT
  • Publication date2012
  • ISBN 10 1617230049
  • ISBN 13 9781617230042
  • BindingPaperback
  • Number of pages238
  • Rating

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9781617230011: Man Who Lied to His Laptop, The: What Our Machines Can Teach Us About Human Relationships

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ISBN 10:  1617230014 ISBN 13:  9781617230011
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  • 9781591843399: Man Who Lied to His Laptop: The New Research on Human Relationships

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Book Description Paperback. Condition: new. Paperback. Counterintuitive insights about building successful relationships- based on research into human-computer interaction.Books like Predictably Irrational and Sway have revolutionized how we view human behavior. Now, Stanford professor Clifford Nass has discovered a set of rules for effective human relationships, drawn from an unlikely source- his study of our interactions with computers.Based on his decades of research, Nass demonstrates that-although we might deny it-we treat computers and other devices like people- we empathize with them, argue with them, form bonds with them. We even lie to them to protect their feelings.This fundamental revelation has led to groundbreaking research on how people should behave with one another. Nass's research shows that-Mixing criticism and praise is a wildly ineffective method of evaluationFlattery works-even when the recipient knows it's fakeIntroverts and extroverts are each best at selling to one of their ownNass's discoveries provide nothing less than a new blueprint for successful human relationships.Counterintuitive insights about building successful relationships- based on research into human-computer interaction.Books like Predictably Irrational and Sway have revolutionized how we view human behavior. Now, Stanford professor Clifford Nass has discovered a set of rules for effective human relationships, drawn from an unlikely source- his study of our interactions with computers.Based on his decades of research, Nass demonstrates that-although we might deny it-we treat computers and other devices like people- we empathize with them, argue with them, form bonds with them. We even lie to them to protect their feelings.This fundamental revelation has led to groundbreaking research on how people should behave with one another. Nass's research shows that-Mixing criticism and praise is a wildly ineffective method of evaluationFlattery works-even when the recipient knows it's fakeIntroverts and extroverts are each best at selling to one of their ownNass's discoveries provide nothing less than a new blueprint for successful human relationships. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9781617230042

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