The Knowledge Based Organization: Four Steps to Increasing Sales, Profits, and Market Share

Alexander, James A., Lyons, Michael C.

ISBN 10: 0786303530 / ISBN 13: 9780786303533

Published by McGraw-Hill, 1994

About this Item

Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages.

Seller Inventory # M00786303530-V

Bibliographic Details

• Title: The Knowledge Based Organization: Four Steps to Increasing Sales, Profits, and Market Share
• Publisher: McGraw-Hill
• Publication Date: 1994
• Language: English
• ISBN 10: 0786303530
• ISBN 13: 9780786303533
• Binding: Hardcover
• Condition: very good

About this title

Synopsis

The Knowledge-Based Organization offers a blueprint for integrating sales and service capabilities to create a professional services organization. Any executive charged with the responsibility of generating new, higher-margin revenue will find key strategies for building products that improve profitability. This results-focused book gives readers the basics to begin: creating the professional services organization to compete in the next century; transitioning from existing sales and service model; handling common problems and apply real-world examples.

About the Author

James A. Alexander is president of Alexander Consulting.