Intelligent Business Alliances: How to Profit Using Today's Most Important Strategic Tool
Language: English
Published by Times Books, Westminister, Maryland, U.S.A., 1996
- Hardcover
- Used
Seller: The Yard Sale Store, Narrowsburg, NY, U.S.A.The Yard Sale Store
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Condition: Used - Good
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Add to basketItem description from seller
Quite a reasonable edition in a nice dust jacket. Just a bit of cut along the top of the dust jacket at one corner. Book is brand new.
Seller Inventory # VHCBkJan3VII133
- Title
- Intelligent Business Alliances: How to Profit Using Today's Most Important Strategic Tool
- Author
- Segil, Larraine
- Publisher
- Times Books, Westminister, Maryland, U.S.A.
- Publication year
- 1996
- Condition
- Good
- Binding
- Hard Cover
- Language
- English
- ISBN 10
- 0812924665
- ISBN 13
- 9780812924664
Yet many companies mismanage their alliances, leading to wasted money, time, and effort, sometimes with disastrous results. In Intelligent Business Alliances, consultant Larraine Segil shows how to establish and manage winning alliances, starting with the crucial process of picking the right partner and creating realistic expectations on both sides. Segil then explains how to analyze the corporate and individual personality types involved in an alliance, using her unique Mindshift approach, which can help managers forecast and avoid problems due to miscommunication or mismatched value systems.
Based on the author's years of experience as an entrepreneur, attorney, and international consultant specializing in alliance strategies, Intelligent Business Alliances covers every important type of alliance, including partnerships, joint ventures, distribution deals, and equity investments. It offers practical advice on every stage of the alliance process, from exploratory talks through negotiating the deal and day-to-day management of the alliance.
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The Yard Sale Store
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