Hbr's 10 Must Reads on Strategic Marketing (with Featured Article Marketing Myopia, by Theodore Levitt)

Review, Harvard Business; Christensen, Clayton M.; Levitt, Theodore

ISBN 10: 1422189880 ISBN 13: 9781422189887
Published by Harvard Business Review Press, 2013
Language: English
Condition: Used - Very good Soft cover

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Used - Soft cover

Condition: Used - Very good

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