Framework for Marketing Management : Integrated PharmaSim Simulation Experience

Keller, Kevin, Kotler, Philip., Simulations, Interpretive

ISBN 10: 0136083447 ISBN 13: 9780136083443
Published by Pearson Education, Limited, 2008
Used Soft cover

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Used book that is in clean, average condition without any missing pages. Seller Inventory # 5021190-6

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Synopsis:

For graduate and undergraduate marketing management courses.
 
Framework for Marketing Management is a concise adaptation of the gold standard marketing management textbook for professors who want authoritative coverage of current marketing management practice and theory, but who want the flexibility to add outside cases, simulations, or projects.

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Bibliographic Details

Title: Framework for Marketing Management : ...
Publisher: Pearson Education, Limited
Publication Date: 2008
Binding: Soft cover
Condition: Good
Edition: 4th Edition.

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Philip Kotler; Kevin Keller; Stu James
Published by Pearson College Div, 2008
ISBN 10: 0136083447 ISBN 13: 9780136083443
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Stock Image

Philip Kotler; Kevin Keller; Stu James
Published by Pearson College Div, 2008
ISBN 10: 0136083447 ISBN 13: 9780136083443
Used Paperback

Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.

Seller rating 5 out of 5 stars 5-star rating, Learn more about seller ratings

Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 1. Seller Inventory # G0136083447I3N00

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