Flying High in a Competitive Industry: Cost-effective Service Excellence at Singapore Airlines
Language: English
Published by McGraw-Hill Professional, 2006
- Hardcover
- Used
Condition: Used - Fine
£ 12.74
Quantity: 1 available
Add to basketItem description from seller
248 S. Alle Bücher & Medienartikel von Book Broker sind stets in gutem & sehr gutem gebrauchsfähigen Zustand. Unser Produktfoto entspricht dem hier angebotenen Artikel, dieser weist folgende Merkmale auf: Helle/saubere Seiten in fester Bindung. Leichte Gebrauchsspuren. Sprache: Englisch Gewicht in Gramm: 492 Gebundene Ausgabe, Maße: 60 cm x 23 cm x 35 cm.
Seller Inventory # 661268041
- Title
- Flying High in a Competitive Industry: Cost-effective Service Excellence at Singapore Airlines
- Author
- Wirtz, Jochen, Loizos Heracleous und Nitin Pangarkar:
- Publisher
- McGraw-Hill Professional
- Publication year
- 2006
- Condition
- Sehr gut
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0071249648
- ISBN 13
- 9780071249645
- Edition
- International student ed.
- Item weight
- 492 grams
- Seller catalogs
- Varia
Singapore Airlines (SIA) is widely acknowledged as one of the leading airlines, if not the best airline, globally. This book provides insights into a simple but intriguing question: How has SIA managed to outperform other flag-carriers for decades, in an industry where it is notoriously difficult to succeed consistently?
Flying High in a Competitive Industry begins with an analysis of the airline industry and its key trends, moving on to a broad outline of SIA's strategic drivers of success. Empirical research was conducted at SIA to gain a deeper understanding of its strategy, core competencies and internal organization, innovation processes, and human resource practices, in order to distill strategy lessons that can inform the strategies of any organization competing in intensely competitive industries.
The book ends with some strategic lessons that we believe apply to any organization that aims to achieve sustainable success in hyper-competitive markets.
"Synopsis" may belong to another edition of this title.
About the Author
Jochen Wirtz is an associate professor ofmarketing at the National University of Singapore and anassociate fellow of the Said Business School at OxfordUniversity. He founded the UCLA-NUS executive MBAprogram.
Nitin Pangarkar is an associate professor ofmarketing at the National University of Singapore.
"About the title" may belong to another edition of this title.
Shipping rates from Germany to U.S.A.
| Item | 7 to 21 business days | 7 to 21 business days |
|---|---|---|
| First item | £ 29.58 | £ 29.58 |
Payment methods
- Bank Wire Transfer
- Check
- Paypal
Specialty
gebrauchte und antiquarische BücherSeller's business information
Book Broker GmbH
Saalburgstr. 3a
Berlin, Germany 12099
Right of withdrawal
If you are a consumer you can withdraw from the contract in accordance with the following. Consumer means any natural person who is acting for purposes which are outside his trade, business, craft or profession.
Information regarding the right of withdrawal
Statutory right to withdraw
You have the right to withdraw from this contract within 14 days without giving any reason.
The withdrawal period will expire after 14 days from the day on which you acquire, or a third party other than the carrier and indicated by you acquires, physical possession of the last good or the last lot or piece.
To exercise the right of withdrawal, electronically fill in and submit a clear statement on our website, under "My Purchases" in "My Account". We will communicate to you an acknowledgement of receipt of such a withdrawal on a durable medium (e.g. by e-mail) without delay.
To meet the withdrawal deadline, it is sufficient for you to send your communication concerning your exercise of the right of withdrawal before the withdrawal period has expired.
Effects of withdrawal
If you withdraw from this contract, we will reimburse to you all payments received from you, including the costs of delivery (except for the supplementary costs arising if you chose a type of delivery other than the least expensive type of standard delivery offered by us).
We may make a deduction from the reimbursement for loss in value of any goods supplied, if the loss is the result of unnecessary handling by you.
We will make the reimbursement without undue delay, and not later than 14 days after the day on which we are informed about your decision to withdraw from this contract.
We will make the reimbursement using the same means of payment as you used for the initial transaction, unless you have expressly agreed otherwise; in any event, you will not incur any fees as a result of such reimbursement.
We may withhold reimbursement until we have received the goods back, or you have supplied evidence of having sent back the goods, whichever is the earliest.
You shall send back the goods or hand them over to Book Broker, Berlin, Germany, without undue delay and in any event not later than 14 days from the day on which you communicate your withdrawal from this contract to us. The deadline is met if you send back the goods before the period of 14 days has expired. You will have to bear the direct cost of returning the goods. You are only liable for any diminished value of the goods resulting from the handling other than what is necessary to establish the nature, characteristics and functioning of the goods.
Exceptions to the right of withdrawal
The right of withdrawal does not apply to:
- The delivery of newspapers, journals or magazines with the exception of subscription contracts; and
- The supply of digital content which is not supplied on a tangible medium (e.g. on a CD or DVD) if you accepted when you placed your order that we could start to deliver it, and that you could not withdraw once delivery had started.