Dynamic Branding: Responsive and Adaptive Graphics for Brands of Today

Victionary

ISBN 10: 9887566632 / ISBN 13: 9789887566632

Published by Victionary August 2023, 2023

In an increasingly digital world, brands are faced with the challenge of reshaping their identities in order to solidify their presence both online and offline, not to mention in a variety of other mediums. As a result, many designers and creatives have chosen to break with the notion of 'never change your identity' and have opted for fluid, adaptive graphics that flexibly adapt to each platform they are placed on. Interweaving elements that span across graphics, motion, and more, Dynamic Branding showcases the best examples of graphic systems that skillfully shapeshift across mediums to bring out the best of what their brand has to offer while maintaining its integrity and core values. Contains a curated selection of brand identities that are brilliant at adapting to the digital world. Seller Inventory # 317823

Synopsis:

With a selection of contemporary graphics and brand identities, Dynamic Branding showcases the best examples of flexible graphic systems that adapt to the Age of Data.

About the Author: Headquartered in the heart of Asia, victionary connects creative talents and enthusiasts from all over the world through original concepts, intriguing graphic approaches, and innovative printing techniques. Founded by Victor Cheung in 2001, viction workshop ltd. provides fresh perspectives, timeless inspiration, and pure visual delight through its publishing brand, viction:ary. Aside from art, illustration, and graphic design-related titles, viction:ary also publishes travel guides and children’s books. To that end, we welcome you to join us in spreading the joy of print to every corner of the world.

https://victionary.com/pages/about-us

Bibliographic Details

Title: Dynamic Branding: Responsive and Adaptive ...
Publisher: Victionary August 2023
Publication Date: 2023
Binding: Trade Paperback
Condition: New