How to Discover Customer Value? Tools to Grow Your Business
Language: English
Published by Rupa Publications India, 2021
- Softcover
- New
Seller: Vedams eBooks (P) Ltd, New Delhi, IndiaVedams eBooks (P) Ltd
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Item description from seller
Introducing the Value Discovery Canvas tool Is there a structured process to develop customer insights that can be shared and brainstormed across teams? If you know what the customer really wants, you can grow your business, develop competitive advantage, create superior customer value and avoid wasteful expenditure. This book provides a useful framework called the Customer-Action-Cycle, introduces the Value Discovery Canvas tool, and lays down the Value Discovery Process. Written in a simple, easy-to-understand language, the book addresses two basic questions: Where does customer value reside and how does one find it.
Seller Inventory # 142623
- Title
- How to Discover Customer Value? Tools to Grow Your Business
- Author
- S. Parthasarathy
- Publisher
- Rupa Publications India
- Publication year
- 2021
- Condition
- New
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 9355200072
- ISBN 13
- 9789355200075
"Synopsis" may belong to another edition of this title.
About the Author
S. Parthasarathy, the author of Unmet Needs of Entrepreneurship: Why Entrepreneurs Do What They Do, is a serial entrepreneur with over three decades of industry and entrepreneurial experience.
"About the title" may belong to another edition of this title.
Vedams eBooks (P) Ltd
New Delhi, India
AbeBooks seller since January 30, 2009
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