Digital Marketing Strategy
Language: English
Published by Kogan Page Ltd, GB, 2025
- Softcover
- New
Seller: Rarewaves USA, HEBRON, KY, U.S.A.Rarewaves USA
AbeBooks seller since June 10, 2025
Condition: New
£ 42.72
Quantity: Over 20 available
Add to basketItem description from seller
Ready to develop and implement a digital marketing strategy that elevates your career?Digital Marketing Strategy is a practical guide designed for mid-career professionals seeking to build credibility and lead with confidence. Written by marketing expert Simon Kingsnorth, the fourth edition of his top-rated manual offers detailed models and frameworks to help you apply strategic principles across AI integration, marketing automation and digital analytics. With fresh real-world examples and actionable tools, it empowers you to optimize your digital marketing efforts and deliver measurable impact.You'll learn how to:- Develop a strategic digital marketing plan using proven frameworks - Implement AI-driven tools to enhance campaign efficiency- Optimize marketing performance with data-backed decision making- Build career credibility through advanced digital marketing skills- New to this edition: Use AI to build a strategy, the metaverse, Web3 and NFTs, plus updates to data points, platform features and real-world examplesWith comprehensive chapters and supportive online resources, this guide equips you to navigate emerging digital trends while driving tangible results in your organization and career.Themes include: Digital marketing strategy, AI integration and marketing automation, Practical frameworks and tools, Career development and impact, Real-world case studies.…
Seller Inventory # LU-9781398622067
- Title
- Digital Marketing Strategy
- Author
- Simon Kingsnorth
- Publisher
- Kogan Page Ltd, GB
- Publication year
- 2025
- Condition
- New
- Binding
- Paperback
- Language
- English
- ISBN 10
- 1398622060
- ISBN 13
- 9781398622067
- Edition
- 4th.
- Item weight
- 666 grams
- Dimensions
- 15.6 x 1.5 x 23.39 cm
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About the Author
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