A close tear on the front cover. A short crease on the front cover. Tiny open tear on the front cover. Minor wear to the edges. Seller Inventory # 107528

Contact seller

Report this item

Bibliographic Details

Title: Decoding Advertisements, Ideology and ...

Publisher: Marion Boyars, New York

Publication Date: 1984

Binding: Soft cover

Condition: Very Good

About this title

Synopsis:

This book sets out not simply to criticize advertisements on the grounds of dishonesty and exploitation, but to examine in detail, through over a hundred illustrations, their undoubted attractiveness and appeal. The overt economic function of this appeal is to make us buy things. Its ideological function, however, is to involve us as 'individuals' in perpetuating the ideas which endorse the economic basis of our society. If it is economic conditions which make ideology necessary, it is ideology which makes those conditions seem necessary.

About the Author:

Judith Willimason is currently Visiting Professor at City University, London.

"About this title" may belong to another edition of this title.

Store Description

Sabra Books was established in 2013. We offer books from a variety of categories including but not limited to History, Religion, Children�s Books and Science. We strive for accurate description of the books we sell and a superb customer service. If you have a specific question regarding one of our items please send us an e-mail prior to purchasing and we will respond to your inquiry within 1-2 business days. We always buy collections, libraries, and major non-fiction accumulations of salable books. Sabra Books Illinois P.O. Box 9319 Naperville, IL 60567 Books which are not put for sale donated to various charity organizations. We hope you will get good use of your purchase and that this has been an excellent experience for you. If you have any questions or problems, please do not hesitate to contact us. Your satisfaction is essential to our success as an online bookseller. Reading a book you hold in your hands is one of the greatest pleasures in life. I have passion for books! Thank you so much for ordering from Sabra Books.

Visit Seller's Storefront

Seller's business information

Sabra Books
IL, U.S.A.

Terms of Sale:

WE DON'T ACCEPT PAYPAL. All sales are in U.S. Currency. For shipping domestic orders (including territories and APO/FPO) we use U.S. Postal Service Media Mail/Book Rate (S&H): $ 3.90 for the 1st book, thereafter $1.50/book (please be aware that Media Mail is the slowest method provided by the USPS and shipments can take up to 4 or 5 weeks (usually however within 7 working days). For International orders: we ship First class Package International - actual shipping costs plus $2.00 handling for 1s...

More Information

Shipping Terms:

Shipping costs are based on books weighing 2.2 LB, or 1 KG. If your book order is heavy or oversized, we may contact you to let you know extra shipping is required.

Payment Methods
accepted by seller

Add to Wants

Items related to Decoding Advertisements, Ideology and Meaning in Advertising

Decoding Advertisements, Ideology and Meaning in Advertising

Judith Williamson

Used - Soft cover

Seller's business information