Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution
Moore Geoffrey A.
ISBN 10: 159184214X ISBN 13: 9781591842149
Published by Penguin Books, 2008
New
Soft cover
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Majestic Books, Hounslow, United Kingdom
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About this Item
Description:
pp. 304. Seller Inventory # 6643148
Synopsis:
The Darwinian struggle of business keeps getting more brutal as competitive advantage gaps get narrower and narrower. Anything you invent today will soon be copied by someone else--probably better and cheaper.
Many companies thrive during the early stages of their life cycle, only to fall slack during periods of inertia and die out while others surge ahead. But as Geoffrey Moore shows, some notable companies have figured out how to deal with Darwin in their mature years--making changes on the fly while fending off challenges from every quarter.About the Author: Geoffrey A. Moore, Ph.D. is an author and business consultant. He has consulted for such notable companies as Salesforce, Microsoft, Aruba, and Intel. He studied literature at Stanford University and the University of Washington. His works include Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution, Inside the Tornado, and Escape Velocity.
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Bibliographic Details
Title: Dealing with Darwin: How Great Companies ...
Publisher: Penguin Books
Publication Date: 2008
Binding: Soft cover
Condition: New