279 Seiten; 2017. Buchdeckel minimal berieben/bestossen. Innenteil tadellos - u n g e l e s e n - keine Risse, Knicke, Anmerkungen. ! KEIN M�ngelexemplar! Versand aus M�nchen V141 Sprache: Deutsch Gewicht in Gramm: 470.

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Bibliographic Details

Title

Data-Driven Problem-Solving in International Business Communication: Examining the Use of Bilingual Web-Based Tools for Text Production with Advanced . (Konzepte des Lehrens und Lernens, Band 22)

Publisher

Peter Lang GmbH, Internationaler Verlag der Wissenschaften

Publication Date

2017

Language

German

ISBN 10

3631674457

ISBN 13

9783631674451

Binding

Gebundene Ausgabe

Condition

Wie neu

Weight

470 grams

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About this title

Synopsis

This study challenges the traditional approach of focusing on English as a foreign language learning in international business settings. The primary objective in such settings is to successfully create a linguistically correct document. Rather than relying on accumulated incomplete individual language knowledge, an alternative approach is to �solve a written language problem� by employing online tools to search for certain unknown technical terms. The author of this study advocates that the use of bilingual text search engines as a more viable problem-solving tool than traditional online dictionaries. Therefore, he examines how well participants are able to select correct verb-object expression using either an online dictionary or a bilingual text search engine.

About the Author

Alexander Zielonka had been working in international corporate management and controlling. He finished his doctorate at the University of Mainz and is working as an Assistant and Substitute Professor at the University of Applied Sciences Mainz and Darmstadt.

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