Consumer Behavior
Schiffman, Leon G.
ISBN 10: 0131869604 ISBN 13: 9780131869608
Published by Pearson College Div, 2006
Used
Hardcover
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World of Books (was SecondSale), Montgomery, IL, U.S.A.
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About this Item
Description:
Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00097355130
Synopsis:
For undergraduate and MBA courses in Consumer Behavior.
Consumer Behavior, 9e takes a classic empirical and marketing segmentation approach that helps students learn consumer behavior.
"About this title" may belong to another edition of this title.
Bibliographic Details
Title: Consumer Behavior
Publisher: Pearson College Div
Publication Date: 2006
Binding: Hardcover
Condition: Very Good