Business Model Innovation: A Blueprint for Strategic Change

Velu, Chander

ISBN 10: 1009181696 ISBN 13: 9781009181693
Published by Cambridge University Press, 2024
Used Soft cover

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Synopsis:

Integrates theories and frameworks with global cases to illustrate how business model innovation can solve business and societal problems.

About the Author: Chander Velu is Professor of Innovation and Economics in the Institute for Manufacturing (IfM) at the Department of Engineering, University of Cambridge. He also heads the Business Model Innovation Research Group at the IfM. Professor Velu is a Fellow at Selwyn College, Cambridge, a Fellow of the Institute of Chartered Accountants in England and Wales and a Senior Fellow at The Conference Board. Prior to joining the IfM, he was a member of the faculty at Cambridge Judge Business School. He has also worked as a consultant with PricewaterhouseCoopers and Booz Allen & Hamilton in London.4.

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Bibliographic Details

Title: Business Model Innovation: A Blueprint for ...
Publisher: Cambridge University Press
Publication Date: 2024
Binding: Soft cover
Condition: very good

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