Co-Creation... 13 Myths Debunked - Softcover

Hans Begeer; Lesley Vanleke

Softcover

ISBN 10: 9401436991 ISBN 13: 9789401436991

Publisher: Lannoo Publishers, 2016

Synopsis

• Co-creation is... Expensive? An endless talking session? Time consuming? These and other myths are often heard when people talk about co-creation. This book debunks every single one of them
• Based on real-life projects

Co-creation... 13 Myths Debunked reveals how stakeholders in the larger context of our society can set up effective meetings to solve complex issues through a comprehensive and efficient use of co-creation. It provides the guiding principles in successfully using the concept and discusses its implications for leadership, engagement and motivation of the participants. By using real life projects, experiences, anecdotes and illustrations, this book maps out the nature of co-creation and makes its working principles come to life. Useful schedules and do's and don'ts help interested readers in setting up co-creation in their own organisations.

About this title

From the Back Cover

Co-creation... ... is a waste of time ... is a talking shop ... is far too big an exercise Co-creation is a hot topic in organizations. The term is thrown around in innumerable meetings and we all have our own ideas of the practice. By now, however, we struggle to define what it truly means and which purpose it can serve. In concise and powerful chapters, Co-creation... disproves thirteen popular myths and comes to a new understanding of the concept. Step by step, this book proves that co-creation is crucially relevant in establishing a long lasting and positive connection between managers and their employees.

Edition details

• Publisher: Lannoo Publishers
• Publication date: 2016
• Language: English
• ISBN 10: 9401436991
• ISBN 13: 9789401436991
• Binding: Paperback
• Edition number: 1
• Number of pages: 160